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Mobile Visits Account for 40% of All Traffic for Publishers

Adam Sherk

On average, for the past six months (May-October 2014) mobile visits accounted for 40% of total site traffic for this group. Hitwise Reports News and Media’s Share of Search-Referred Traffic Declining. But if you have a SimilarWeb PRO subscription you can pull this data for any site. Here’s a breakdown by percentile.

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How Much Search and Social Media Traffic Do Publishers Get?

Adam Sherk

After I pulled these figures our team at Define Media Group decided to do a larger-scale analysis. So the bottom line is what constitutes good performance is relative, and you need to consider multiple factors including strength of brand, nature of the content, publication frequency, site architecture, level of promotion, etc.

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How Can Linkedin Grow?

Idaconcpts

According to Experian Hitwise, LinkedIn saw only about 0.51% of all site visits to social networks in December 2010. A common observation from LinkedIn users is that is mostly social media marketers, the ones avidly joining and posting to groups. One major question that investors have about LinkedIn is: “How can Linkedin grow?

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10 best competitor benchmarking tools in 2019

Unmetric

Furthermore, you can view the usage trends for a particular sector or group of technologies to get a snapshot of who the players are in each category and the market share held by each competing technology. Hitwise offers you all the intel you need to get ahead of the competition. Pricing: Starting from $295 per month.

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Australia: Senior Citizens on Facebook over 55’s

Laurel Papworth

NOTE from Twitter: Alex Avery pointed out that Hitwise have some generic social network figures for seniors: The 25-34, 35-44 and 45-54 age groups all represent a similar percentage of the Social Networking and Forums share of visits and each are over represented against the online population. Additional top insights: 70.8%

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I Hope News Corp Does Block its Content from Google

Adam Sherk

It would also be interesting to see how Microsoft addresses the financial realities of trying to extend such an arrangement to a larger group of publishers. I’d actually like to see this happen…it would make for an interesting case study demonstrating that the only one hurt by such a deal is News Corp itself.

News 101
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Does Your Blog Have a Long Tail | Blogging and Content Creation.

Convince & Convert

I don’t want to give it all away, but here are some highlights: The Long Tail of Search Queries is Undeniable According to Experian-Hitwise, 56% of all searches are now three words or longer. That group used 3,126 different search terms to get here. The use of 8-word search queries grew 22% in the past year alone.

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