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Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

The easiest way to find these people is to find the communities that your users frequently visit, be it forums, Twitter, or other social networks. This task can be delegated to a community manager who corresponds directly with the evangelists and distributes the special perks. Systems evolve in unpredictable ways.

Brands 139
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. If you want to market a small business website, social is just part of your overall marketing mix.

Marketing 265
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StumbleUpon Etiquette Guide and Best Practices

Techipedia: Tamar Weinberg

But with all other social networks, there are rules of engagement that are determined by the community. More information and tips for usage can be read in The New Community Rules: Marketing on the Social Web. Until then, there will be users who take but can’t give back to the community. Still stuck? Did I miss anything?

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Dear Facebook Friends, You're Doing it Wrong

Techipedia: Tamar Weinberg

A regularly updated Fan Page brings greater awareness Community Page : What if you love something but you have no direct affiliation with the product/service, can’t find the official page, and worse, discover the page doesn’t even exist? Community Pages are the most annoying thing Facebook has given us , but I see their point.

Facebook 268
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Why You Should Have a Secondary Twitter Account

Techipedia: Tamar Weinberg

With Twitter being so incredibly large and vast, there are different types of mini-communities. I started following people who wrote or commented on the SEO blogs to develop my own Twitter community. Within a year, I got sick of talking business and posting links. Call them cliques if you will. Many don’t overlap.

Twitter 205
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The Nightmare Public Relations Professional and How to Stop Him

Techipedia: Tamar Weinberg

As for clients that just want “results&# and don’t care how many bloggers you piss off to get them, that’s not a small percentage — unfortunately. So, the hardest job is often counseling clients in competitive markets that good community behavior will be rewarded … eventually. Self-employed site owner.

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An Open Letter to Facebook

Techipedia: Tamar Weinberg

By then, Facebook, you were so big that you didn’t have the staff to accommodate the requests and inquiries — some which are quite legitimate and require personalized attention — that resulted as a consequence of being more open to businesses. And now there are Community Pages! Where Did My Facebook Page Go?

Facebook 277