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How to optimize your marketing budget: Do more with less

Sprout Social

With an economic downturn looming, it’s not surprising around 75% of CMOs report being asked to do more with less in a Gartner survey. Marketers are finding it increasingly difficult to set the right budget, optimize it and keep the leads flowing. Managing social media and other marketing channels in this economy can be challenging.

Marketing 131
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How To Use Customer Insight To Power Your Business

The Realtime Report

Smart companies will use the insights they get from customers in a number of ways; from fixing holes in marketing campaigns to informing product messaging and even developing and co-creating new products. To keep up with evolving market trends, make sure you take note of these foolproof tips. Use Online Market Research.

How To 114
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How to develop a content marketing plan

Sprout Social

If you can’t answer these questions, then you need a content marketing plan. According to one recent study , only 40% of B2B marketers have a documented content marketing strategy. Whether or not you are in that 40%, it’s a good idea to establish or revisit an existing content marketing plan.

Content 111
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Solving the Content Management System Standoff: Drupal, Joomla or WordPress?

ProBlogger

Similarly, the same approach should be taken when it comes to choosing the best open-source content management system (CMS). Whether youll be running a company blog or a site thats jam-packed with graphics and video, making the right choice depends on your content. Originally at: Blog Tips at ProBlogger.

Drupal 52
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eLearning & Deliberative Moments: The present and future of Personal Learning Environments (PLE)

Buzz Marketing for Technology

Hence, they prefer the more limited view of PLEs as a configurable extension to a VLE, especially when they continue to see themselves as the monopoly technology service providers for their learning community (eg online enrolment, email addresses). These are content management systems (CMS) which handle many types of content including a wiki.

Web 2.0 165
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25 Reasons Why Google Hates Your Blog

ProBlogger

Strategic marketing aims your message like a laser rather than spraying it into the wind, and the same applies to SEO. Most content management systems will have a plugin that will create and submit your sitemap to Google, taking all the hard work out of the process. You copy your content from other bloggers.

Google 51
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Which is the Best Blog Hosting Solution?

ProBlogger

Check out the web hosting services topic on any forum or community discussion board, and you'll see both glowing endorsements and damning negativity for every hosting company out there - no matter how good they are. Easy to Manage. There are plenty of answers to this question. Yes, we do receive an affiliate commission for referrals.

Hosting 44