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Firebelly at Blog Indiana

Firebelly

Saturday, August 21 10:15 AM Facebook for Business Chad Richards Develop a strategy and establish success metrics for your business Facebook Page. Firebelly Vice President Chantelle Flannery will also be at the conference signing copies of her book Corporate Blogging for Dummies. We look forward to seeing you this weekend!

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. The next-most-effective lead gen tactics are paid search (32% vs. 9%) and webinars (30% to 6%). ( B2B Lead Blog ).

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8 Questions to Answer Before You Pay to Advertise Your Business

Techipedia: Tamar Weinberg

Paid advertising should drive profit first, but there is a secondary value in the data you are collecting. Make sure before you launch you have systems in place not only to capture the metrics you want to see now, but the ones you think you may want to see later. The data is only as good as what you are capturing, though.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

The answer is no, but it’s still a metric that is close to Larry Page’s heart. 10 Metrics to Check When Your Traffic Crashes : With Google consistently trying to provide the best search experience, your rankings may fall at any time. PPC Marketing & Paid Search.

Marketing 264
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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Local/Mobile Search. How to: Calculate the ROI of Your Social Media Campaign (Mashable): Jamie Turner offers suggestions on understanding qualitative, quantitative, and ROI metrics. The Inside Line on SEO (SEO Book): Aaron Wall tells you how to find the signal from the noise when picking up SEO for the first time.

Marketing 279
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62 Experts Share Their #1 Actionable SEO Technique

Writtent Blog

Look for low-hanging technical fruit on your site like indexation, canonical, crawling and mobile issues, design a proper internal linking structure, and make sure your information architecture makes sense. His book is Content Chemistry. The single most important metric to consider when optimizing pages for SEO is index status.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity SMM

Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. Les Luchter looks at research showing that 10% of all website visits to the top 1,000 web properties come from social sharing, half as much as from search. ” And 37% of buyers have consumed b2b content using a mobile device. StumbleUpon Stats.