Avatar Class Communities Company 
Social Media Strategies Summit
SEPTEMBER 9, 2022
Many organizations — including conservation charity WWF and video game company EA — have faced backlash from fans and supporters for launching (or even just planning) NFT initiatives. Norwegian Cruise Line unveiled its first NFT sale to promote the launch of its new class of vessels, the Norwegian Prima Class. Image source.
Laurel Papworth
SEPTEMBER 16, 2010
Ahoy Me Hearties: One of the tasks our online community managers undertake with clients (PR or Marketing agencies, or companies) is to build out a Social Media Conversation Diary – a list of tasks and engagement activities to keep online community members entertained and loyal. Change your Twitter avatar to be Santa Claus.
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Waxing UnLyrical
SEPTEMBER 28, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand. These fine folk did: Jan.
Laurel Papworth
APRIL 13, 2010
Whenever I present or give classes on monetizing social networks and online communities people usually have two questions. An ongoing service of account managers advising companies wanting to be Dell or Zappos would also be a nice sideline investment. Starbucks cups or TechCrunch gear and does a deal with those companies 2.
Laurel Papworth
AUGUST 3, 2010
In 2007 I blogged on Kevin07 portal: We will see more of ‘static portal hybrid hosted social networks’ for a while – companies and government distancing themselves from the challenges of social networks by outsourcing to social network platforms. Please spell out I.R.O.N.Y before going all politically correct on me.
Waxing UnLyrical
JANUARY 25, 2011
This includes your username, Public Profile , item titles, tags, avatar, banner, and/or shop sections.” Yes, they ARE a third-party provider of a service (a “space” for artisans to sell crafts online) but they’re a company valued at over $100 million, with a clearly defined policy on hateful and offensive items.
Convince & Convert
SEPTEMBER 21, 2010
You have to create content, be part of many communities, and proceed incrementally. Your company needs to be part of that conversation. It’s about having a strategy for making your company or organization more like a person and less like a machine. That’s not a “wave the magic wand&# scenario.
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