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United Airlines Takes Flight on Social Media: How They’re Changing the Game

Bill Hartzer

In an era where digital presence is more critical than ever, United Airlines is defying expectations and setting new standards on social media. The airline has taken a bold leap, shifting from its traditional corporate image to a more dynamic, creator-driven approach. Its parent company, United Airlines Holdings, Inc.,

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5 Ways To Use Social Media Content For Customer Success

Keyhole.co

Leveraging user-generated content (UGC) No wonder, modern businesses are including social in their revenue marketing and customer success strategies. And the most prominent of all is UGC. Let’s check out the companies leveraging UGC. Qatar Airways This airline is well-known for its outstanding social media customer service.

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How the Travel Industry is Recovering in 2021 with Influencers

Pixlee

The passenger revenue of airlines’ plunged by about 314 billion , about 55% of where it was in 2019. . Enter influencers and user-generated content (UGC) – the community-driven method for rebuilding trust in travel. Influencers Inspire More UGC. There is a lot of optimism for travel’s return in 2021.

Travel 52
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Amsterdam’s Schiphol Airport Launches Interactive Game Powered By Instagram Photos

Convince & Convert

Hints such as airline, flight duration, and local time can assist in identifying the location, but also deduct time from the clock. The top 50 scores have a chance to win two free airline tickets to a destination of their choice. The style of UGC imagery also allows game players to see each locale through the eyes of travelers.

Airlines 155
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Shoptalk 2022: Key Trends and Takeaways

Pixlee

While the answers to these questions vary depending on industry and audience, one element remains constant; videos with an authentic, user-generated content (UGC) feel tend to resonate best with audiences and instill the most purchasing confidence in consumers. Lots of talk from brands about user-generated content, which I’m happy to hear.

Trends 75
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5 Ways to Tell Your Brand Story with Instagram Stories

Sprout Social

But, sadly, not all user generated content (UGC) is created equal, and when your brand has a defined visual identity, that can be a problem. At Natives, one of our favorite examples of this is Delta Airlines ’ #SkyMilesLife UGC story series.

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The Best of This Summer’s Social Media

Ignite Social Media

They launched the #BecauseSummer campaign to inspire millennials to embrace the high temperatures, beaches, bikinis, and crazy adventures that this season offers — the content on their Instagram page features influencers and UGC posts that show just that. With all the drama surrounding airlines these days, we have to give it to Delta.