Aggregator Company Microblogging Web 2.0 
Techipedia: Tamar Weinberg
DECEMBER 19, 2009
Smaller companies could succeed with this method by marketing — verbally or through their website — to groups of devout followers and keeping their Twitter streams current (offering a daily deal or frequent deals that encourage customers to seek out discounts and sales). Your mileage may vary. Twitter as a news breaker.
Techipedia: Tamar Weinberg
FEBRUARY 22, 2008
Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.
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Buzz Marketing for Technology
JUNE 27, 2008
Lesson # 2 Know What Web 2.0 on the subject of understanding Web 2.0. In the PowerPoint shown during the class, Whitney also took on the big task of defining Web 2.0: Workshop at Bentley - Upload a doc Read this doc on Scribd: Web 2.0 Social Media U: Take a Class in Social Media. 25 Comments.
Techipedia: Tamar Weinberg
MAY 9, 2008
I eager to see some Mixx functionalities especially the groups that can really reshape the Digg frontpage and push usability up for users… ok maybe marketing companies pushing for digg frontpage won’t be happy, but hey its a community, there’ll be always good opportunity, just gonna change the approach. Problem solved.&#
Techipedia: Tamar Weinberg
MAY 5, 2010
After all, Facebook could eat the web. In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. I know I would.)
Techipedia: Tamar Weinberg
JANUARY 5, 2010
The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Samir Balwani): Samir talks about the pros and cons of Tweeting by company representatives, from the CEO to a brand. Here are 10 reasons why you as a company entity should avoid it. Share This or Else!
Techipedia: Tamar Weinberg
JULY 8, 2008
People do not want to hear from companies as represented by marketers, they want to hear from other people. Other example may be creating a fan page on Facebook or creating a company account on Twitter that tracks instances of the company name via a service like Summize.
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