Sprout Social

OCTOBER 26, 2023

If you’re considering running an influencer marketing campaign, it’s a good idea to have a basic understanding of the industry, platforms to use, access to influencers and more. To help you get an idea of what to expect from the industry, we’ve put together 22 influencer marketing statistics across six different categories.

Statistics 128

Statistics Influencer Strategy Marketing 128

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. follow companies and brands they’re thinking of purchasing from.

Retail 104

Retail Social Media Brands Tips 104

Socialized

FEBRUARY 12, 2021

Companies and brands create video content wherever you look, distribute it on its blogs and social media. Your brand will accomplish your marketing goals by well-optimized images. Throughout this article, we discuss why the brand has to be on YouTube. Reason To Be On YouTube as a Brand. Exposure the Brand.

YouTube 100

YouTube Brands Hubspot Overview 100

Sprout Social

JUNE 17, 2021

The Harris Poll, on behalf of Sprout Social, surveyed more than 1,000 US consumers and 250 business executives to better understand how they use social media, the importance of social media marketing, social’s impact on organizations and how its influence will change in the coming years. Why it’s important.

Statistics 145

Statistics Social Media Marketing Survey 145

Sprout Social

MAY 18, 2022

The index provides a score on a scale of 0-100 based on what LinkedIn determines as the four most important “pillars”: Create a professional brand. Inbound connections and network growth. By 2025, Gartner expects “80% of B2B sales interactions between suppliers and buyers to occur in digital channels.” Engage with insights.

Metrics 138

Metrics B2B Software Social Media 138

Likeable

APRIL 5, 2021

My wife Carrie and I were in the first year of our bootstrapped word-of-mouth marketing agency, then called theKbuzz, and following our baseball stadium sponsored wedding , we were serving clients through mall events , store grand openings , and guerrilla marketing —even more events at baseball stadiums. . It needed to evolve.

Social Media 68

Social Media Hosting Eventful Class 68

Sprout Social

AUGUST 2, 2022

More than half of consumers anticipate using YouTube in the coming year , trailing only Facebook, according to the latest Sprout Social Index™. One of the most compelling reasons for marketers to incorporate YouTube into their strategies is that a huge number of people spend a great deal of time there.

YouTube 139

YouTube Trends Strategy Content 139