Why Every Brand Should Have a YouTube Channel


Companies and brands create video content wherever you look, distribute it on its blogs and social media. Your brand will accomplish your marketing goals by well-optimized images. Throughout this article, we discuss why the brand has to be on YouTube. We will discuss some of the benefits of getting a channel on the web, and how to create your brand channel on Youtube right now. Reason To Be On YouTube as a Brand. Advantages for Brand on YouTube.

How You Should Be Marketing to Generation Alpha


If Generation Z was the first to grow up with social media, Generation Alpha—that is, the group of people born between 2010 and 2025—is the first to grow up on social media. And they’ll interact with brands differently, too.

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How Brands Can Vibe With Gen Z and Gen Alpha


Marketers tend to obsess over how to approach different age groups online, and this makes sense. This generation will also number a staggering 2 billion people by 2025. . How Brands Can Appeal to Gen Z and Gen Alpha. For the most part, brands and digital marketers will approach Gen Z and Gen Alpha in a similar manner. According to one study by the National Retail Federation , 55% of Gen Z members choose brands that are socially responsible and eco-friendly.

7 statistics that prove the importance of social media marketing in business

Sprout Social

The Harris Poll, on behalf of Sprout Social, surveyed more than 1,000 US consumers and 250 business executives to better understand how they use social media, the importance of social media marketing, social’s impact on organizations and how its influence will change in the coming years.

21 Stats & Facts Social Media Marketers Need to Know in 2021


Lucky for you, we’ve gathered the key information you need for your marketing efforts. billion in 2025. . Likeable’s Take: If your brand isn’t already on TikTok , what are you waiting for?! Use that to your brand’s advantage!

Why P2P Texting Should Be Part of Your Marketing Strategy in 2021

Social Media Strategies Summit

As we head into 2021, marketers are reflecting on how much consumer behavior has changed over the course of the last year. SMS Marketing is One of the Fastest Growing Channels. Brands are optimizing for mobile experiences.

9 YouTube stats to inform your marketing strategy in 2019

Sprout Social

As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. As YouTube stats for marketers go, that’s great insight into where you could be spending your ad budget, or at the very least maintaining an active presence through video content of your own.

Key Insights from the Snapchat Annual Partner Summit

Ignite Social Media

A few weeks ago, Snapchat held its third annual Partner Summit through a webinar, announcing exciting developments within the platform regarding AR , eCommerce, and other ways businesses can grow their brand. How Can This Help My Brand? How Can This Help My Brand?

Social Media Creates Customer/Brand "Miracle" Partnerships

Diva Marketing Blog

If we listen closely we learn that to succeed in 2010 or 2011 or 2025 or. It's not all about the brand. However, with social media, when we pull off the pretty red bows, we find that the impact reaches far beyond marketing, customer service or sales. It's a world where to succeed we have to go beyond a one-off sale to creating opportunities for all involved (enterprise & customer) to create the brand experience.

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Global Investors Tune in As Live Video in Ecommerce Takes Off 

The Realtime Report

SWIRL aims to empower brands globally with experiential technology to engage more customers, shorten their purchase journey and accelerate online sales. Global Investors Tune in As Live. Video in Ecommerce Takes Off .

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The Evolution of Social Media, and of Likeable


com, and then Neutrogena, and IMAX, and dozens of other brands. We were doing social media strategy, content, and advertising for dozens of household brands, but our company name was still theKbuzz.

How to Measure Customer Engagement and Why It’s Important


With brand authenticity as the overarching principle, marketing strategies have changed, and customer engagement KPIs have come to the forefront. Simply put, customer engagement is the relationship between your brand and your clients. billion by 2025.

Stats to Know About Ecommerce & Retail Trends In 2021


Experts expect ecommerce penetration rates to reach 25% by 2025. Don’t miss out on this opportunity for brand growth! Another essential consideration to take into effect as you plan your future marketing is the growth of green consumerism. eCommerce Marketing

Don’t Miss Out on These Big Opportunities to Grow Your Business via YouTube

agora pulse

Do your social media marketing plans lack a strategy for YouTube? From humble beginnings as a way for people to connect through video content, YouTube is now one of the biggest marketing channels offering lots of opportunities for growing your business.

5 genius social commerce examples you can learn from

Sprout Social

From connecting with friends to making new ones, and increasing brand awareness to offering rapid customer support, the utility of these platforms is as boundless as our creativity. Now, a new shift brings social media beyond the realm of brand marketing and into the world of sales.

Generational POVs: Favorite Social Platform


However, Snapchat still has a comfortable lead in this category, which it is projected to maintain until 2025. I like it because of the simple interface, and I like browsing through real-time stories of my friends, celebs, brands I like, social causes I follow, etc.”

The Beginner’s Guide to SMS Marketing: Everything You Need to Know


Gone are the days of single-channel marketing. Instead, marketers now have access to multiple contact points across various channels. Let’s look at what SMS marketing is and how you can incorporate it into your marketing strategy. What is SMS marketing?

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What You Need To Know About Programmatic Advertising For 2019 And Beyond

Social Media Strategies Summit

This shift allows marketers and sellers to spend more of their time planning sophisticated, strategic campaigns rather than getting bogged down in the granular details. Programmatic advertising learns about customers as they roam online, enabling marketers to create specific messaging for different target audiences. This allows marketers to optimize creative quickly as the software learns more about what is resonating with the campaign’s audience.

9 Tips for Writing Engaging Social Media Captions

agora pulse

So why aren’t brands putting more focus on their caption content? In this article, we’re going to look at how to write captivating captions for social media and which brands are doing captions very well. billion users by 2025. Do you want more brand awareness?

ICYMI: 11 Of The Best Insights From #SMWLDN 2016


Topics such as the use of social media data across marketing departments and agency pitching drew universal agreement (as we sat there feeling smugly vindicated), whereas topics such as the role of LAD publishers sparked heated debate. Audiense was on hand to find some of the key points that need to be implemented into your marketing strategy and commercial thinking right away. A recurring theme is: from where are marketing ideas going to come?

SEO Writing Hacks to Boost Your Social Media

agora pulse

Having a basic brand presence on social media is a start, but there’s so much more you can do. Company social media profiles usually appear at the top of SERPs for branded keywords. That means better brand recognition, increased interest in your company, and potentially more sales.

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Social Media's Little Miracles Are Changing Business

Diva Marketing Blog

While I bake one last batch of cookies and put the finishing touches on the cheesecake, I invite you to enjoy this "classic Diva Marketing post." Variations of this post have become a holiday tradition on Diva Marketing beginning in 2007. If we listen closely we learn that to succeed in 2010 or 2011 or 2025 or. It's not all about the brand. In the world of conversational marketing there is no room for high-pressure sales techniques.

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