Remove 2018 Remove Communities Remove Company Remove Focus Group
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What day is leg day? And 8 other questions answered with listening data

Sprout Social

— Jordannn (@lockha12) August 15, 2018. Before using Sprout Social, a software company known for its smart cutting machines and apps manually scoured Facebook and other social networks to surface product bugs and complaints. The company viewed social media as a massive, unorganized focus group. LCMCHealth ?

Questions 124
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How to define and share your core brand values effectively

Sprout Social

Leading to an ever-increasing emphasis on how corporations reflect these values when communicating with their audiences. With a documented brand strategy that incorporates a set of core values, companies are better positioned to engage with their audience on a regular basis as well as respond to unexpected events when they inevitably occur.

Brands 130
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23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples

Pam Moore

Focus on consistent avatars, logo placement, colors, value proposition messages, company and product descriptions, bios, titles, fonts. Those three words should be the foundation for how your brand looks, smells and tastes to your audiences and community. Basically anything that is seen or heard should be consistent.

Apple 139
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How to Apply Youtility to Internal Communication

Convince & Convert

Jay’s key message is that by providing help and value to customers (for free), companies will be able to cut through the incredible amount of content clutter that exists online and be top of mind when those customers are ready to buy a product or solution. Internal Communicators face a similar information challenge inside of an organization.

How To 60
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23 Tips to Build a Brand that is a Sweet Orange in a World of Bitter Apples

Pam Moore

Focus on consistent avatars, logo placement, colors, value proposition messages, company and product descriptions, bios, titles, fonts. Those three words should be the foundation for how your brand looks, smells and tastes to your audiences and community. Basically anything that is seen or heard should be consistent.

Apple 78
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How to Use Facebook Groups to Grow Your Business and Engage Customers

Hootsuite

As someone who ran an unauthorized 2gether fan site on Geocities for three glorious, hormone-fuelled months in 2001, I know first-hand the joy of bringing the community together online. It’s time to get your fan community started. You might start the group to encourage chatter, or a superfan might start their own. Source: Uno!

Groups 144
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How to Build an Incredible YouTube Strategy: Live with Sean Cannell

agora pulse

“In 2018, I launched a #1 best-selling book called “ YouTube Secrets ,” but my journey absolutely did not start there,” says Sean Cannell. And so we like to call people in our community purpose-driven entrepreneurs, which means that you actually start with the end in mind. So here it is, in his own words.

YouTube 96