Web 2.0 Expo – cool stuff seen on the floor of the show
Buzz Marketing for Technology
SEPTEMBER 23, 2008
Here are a few companies in alphabetical order I thought had shown some real promise at the Web 2.0 Some examples are Coach engaged consumers to design a new tote. All of these examples needed consumers to make customize the message and make it their own then spread it virally. One of their customers is Serena Software.
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