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What’s the best way for brands to use Instagram video?

Sprout Social

But what separates Instagram video from that of competing social networks? Oh, and don’t forget about IGTV for long-form content (up to 15 minutes when uploading from mobile , an hour when uploading from the web) and Instagram Live (up to one hour) for real-time video. Don’t confine yourself to mobile publishing.

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How to Plan Your Social Media Strategy for Better Engagement

Visually SM

For instance, a social media strategy requires the definition of your goals. When you create a page on any platform, one question comes up: how often should I publish new content? This was particularly effective in the pre-mobile marketing days when desktop internet consumption was unrivaled. Source: Digital School of Marketing.

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The Ultimate Guide to Social Media Live Streaming in 2020

Hootsuite

If you’re creating a mobile Live video for a business page : Tap post. If you’re creating a mobile Live video for a personal profile : Head to your newsfeed and tap live. On Instagram Live (available on the mobile app only for now), you can collaborate with guests, ask followers questions, or use filters. Tap go live.

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Why You Should Consider Doing Your MBA Online

The Realtime Report

You only need a computer, mobile device and internet connection to study. Doing an MBA from the comfort of your own home is definitely more convenient, but it also means you have only yourself to rely on when it comes to making sure your studying gets done, and you are progressing at the right speed. Manage Your Own Learning.

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How to Create the Best Google My Business Posts

Hootsuite

You aren’t competing with baby animals or scary headlines. You’ll definitely want to ensure that you link to an effective (that is, seamless and scannable) landing page. Your post will show up in three places: On mobile: the tabs labelled Updates o Overview on your company’s Business Profile (in both Search and Maps).

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5 Ways Socially Mature Brands Deliver Great Customer Experience

Convince & Convert

In just a few years, customers have gone from begrudgingly waiting on phone lines, hoping to finally hear the sound of a human voice, to simply posting questions and expecting to be answered within minutes. In addition, you are no longer competing exclusively with brands in your industry. Get our Definitive email newsletter.

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Comparing Apples To BlackBerrys

Twist Image

Email in the palm of your hand was a bold vision statement in a world that was just getting acclimatized to mobile phones and pagers (remember when people would be frowned upon for using their mobile phones in a restaurant or while on public transit?). The trick with innovation lies within it's own definition. It paid off.

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