Pam Moore

NOVEMBER 23, 2017

Too many times they think it's just for the big online and offline retailers. By tapping into the power of mobile marketing, social media sites such as Facebook, Twitter, LinkedIn, Instagram and Pinterest you can really turn up the volume in sales and business over the holidays with your online platform, website and blog.

Social Media 165

Social Media How To Marketing ROI 165

Sprout Social

MAY 15, 2020

Use these social media benchmarks to get a feel for how your brand is stacking up to peers in your industry. This data can help you level-set across your organization to be a better advocate for social, and help your marketing team focus resources where you might be falling behind the competition.

Industry 123

Industry Real Estate Social Media Sports 123

Hootsuite

FEBRUARY 4, 2020

After all, the social media platform boasts more than 1 billion users all over the world (more than 1/10th of Earth’s population). That way you can make the best decisions when it comes to your social media marketing strategy. More than 89% of Instagram’s community lives outside of the U.S. We want to help.

Instagram 145

Instagram Social Media Marketing Survey 145

Hootsuite

SEPTEMBER 25, 2023

So you’ve planned and launched a social media campaign, and waited patiently for the likes, comments, and conversions to roll in. Without social media benchmarks (a.k.a. average performance stats for a social platform or industry), it’s difficult to make sense of raw data. Without social media benchmarks (a.k.a.

Industry 125

Industry Engagement HootSuite Analytics 125

Mindjumpers

JANUARY 2, 2013

Brands quickly picked up on the importance of visual communication and started building Instagram communities. Facebook’s acquisition of Instagram triggered an outrage against the world’s biggest social network when Instagram during December made two announcements.

Social Media 237

Social Media Tumblr Instagram Privacy 237

Pixlee

OCTOBER 7, 2019

Retail shopping has been permanently changed by internet culture. This combined with the presence of giant ecommerce corporations like Amazon and AliExpress has forced retailers to understand that shopping is no longer a simple errand but rather an experience for consumers. Is this leading to a retail-apocalypse?

Retail 46

Retail UGC Comparison Price 46

Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

Research 265

Research Social Media Marketing Retail 265

Waxing UnLyrical

MAY 13, 2019

However, most SMBs haven’t a clue how they can profit from this proximity which gets even better with social media via social listening. So keep reading, but first: What is Social Listening? Social media is huge and loud. Fast Retailing. Now on to: 5 Simple Ways SMBs Can Ace Social Listening.

Small Business 216

Small Business Pharmaceuticals HootSuite Startup 216

Sherrilynne Starkie

FEBRUARY 23, 2013

The report reveals that among brand marketers, social spend in 2013 will increase substantially, but perhaps the budget is not being spent where impact would be the greatest. The study shows that blogs are the third among online sites most likely to influence a consumer purchasing decision, coming after retail and brand websites.

Blogger 389

Blogger Brands Technorati comScore 389

Adam Cohen

JULY 19, 2010

Marc Meyer and Jason Breed have done an amazing job over the last year plus bringing in some highly respected and social-media-knowledgeable folks like Chris Brogan , Amber Naslund , Beth Harte and Jason Falls. When combining social media with other interactive marketing practices, the results can magnify both.

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Social Media Strategies Summit

JUNE 8, 2023

Brands have many reasons to move away from the social media giant Facebook. It’s still the most-used social network in the US, with 73% of American consumers visiting the site regularly… Source: Statista It’s also the platform 65% of marketers plan to use most in 2023. So Facebook can’t be all bad.

Brands 130

Brands Facebook Influencer Campaign 130

Convince & Convert

JUNE 27, 2014

Social Media Number of the Week: 63% The TV is the top device of choice for FIFA World Cup viewers to follow the games, but smartphones come in second. ” The Big Two: Dana From What’s your one tip for becoming a social pro? Social media is fun, so geek out with it. Sheryl Sandberg.

Retail 146

Retail Marketing Sports Team 146

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. Social media monitoring continues to be an important component of social strategy. Monitoring. Investment.

Survey 225

Survey Report Social Media ROI 225

Direct Marketing Observations

OCTOBER 12, 2010

Clothing retailer Gap decided to change logos. Throughout all the major social media platforms and channels of course. Then you jump on a social network with 500 million users while you still can. We recognise that we missed the opportunity to engage with the online community. They went off. What do we do?

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Ignite Social Media

MAY 23, 2016

Implementing new features on social media can be an intimidating task to take on. The moment you see that buzzworthy headline about a new feature on social media during your morning coffee, you’re likely asking yourself the following questions. Celebrating a brand milestone, holiday, or community.

Features 112

Features Social Media Brands Retail 112

Techipedia: Tamar Weinberg

NOVEMBER 11, 2010

&# Without a clear methodology of measuring ROI, many businesses are still cautious to spend their marketing budget on social media and web 2.0. On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. What’s your goal?

Industry 231

Industry Real Estate Social Media Travel 231

Sprout Social

MAY 11, 2020

Social media and journalism are one and the same these days. Perhaps that’s because over 50% of people rely on social as a news source. From politics to retail to entertainment and beyond, there’s no timelier place for journalists to get their stories to the public. Journalists represent a community.

Journal 120

Journal Social Media How To Hashtag 120

Later

SEPTEMBER 1, 2020

Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! Are you looking to reach new customers?

Platform 78

Platform Social Media Small Business Instagram 78

Buzz Marketing for Technology

OCTOBER 12, 2011

The media landscape has evolved tremendously over the last quarter century. Consumers have evolved even faster with the advent of high-speed Internet-enabled mobile devices and social media. Everything is pointing to digital technologies and social media, even in offline experiences.

Social Media 240

Social Media Marketing Compete Retail 240

Sprout Social

MAY 11, 2023

Operating on social media without brand safety tools is like browsing the internet without malware protection. Keep reading for actionable ways you can use brand safety tools and examples of effective tools that will help you minimize risk on social. What are brand safety tools?

Reputation 129

Reputation Tools Brands How To 129

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. What''s next for social?

Social Media 160

Social Media Automotive Klout Flipboard 160

Stay N' Alive

MAY 19, 2017

Retailers such as Wet Seal have had to close their doors as more and more flock to the internet market to purchase clothing and other products. For this and many other reasons, social media marketing has become vital. Social networks are also evolving with new features and tools to grow the presence of your brand.

Social Media 51

Social Media Retail Community building Study 51

Buffer Social

JANUARY 25, 2022

. - Alison Hazinski, owner of One and Only Paper On social media, Hazinski describes her approach as "treating my customers like my friends." " This means framing social media content as though if she's keeping her real friends up to date on her business.

Small Business 91

Small Business Marketing Retail Education 91

Waxing UnLyrical

JUNE 4, 2014

It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. Rise of the social photobooth and video jukebox. Retail companies the world over are taking to holistic commerce and everything it brings to the table.

Content 253

Content UGC Community building Hotels 253

Saying It Social

JULY 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How Social Media ROI is like Santa Claus I entered this contest where I had to post “sweet&# advice about social marketing. Thank you in advance for your support!!

ROI 128

ROI Social Media StumbleUpon Digg 128

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. It’s important to claim your brand name across all the major social media platforms.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Mindjumpers

MARCH 23, 2012

Tweet Guest post written by Emma Tomlinson , who is the Head of Retail at Smart Traffic, a SEO consulting company based in Bristol delivering successful campaigns to both SMEs and major brands. Most of us know that social media has been playing a big role in several businesses’ Internet marketing campaign.

SEO 258

SEO Google Strategy Adwords 258

Laurel Papworth

JULY 11, 2012

The backlash was enormous on social media sites such as Twitter, on Facebook and so on. If your CEO hasn’t figured out the ROI of social media then think about the COI, the cost of inaction. Brumby’s owner, the listed Retail? How a Facebook page might save a company in Brand disgrace! Even initials.

Social Media 94

Social Media CPI Price Retail 94

Sprout Social

OCTOBER 23, 2018

Since its inception, social media has played a significant role in Black Friday advertising. In this post, we’ll explore how you can win this year with a killer Black Friday social media strategy. Post to all of your social networks so you don’t miss customers on any channel. Plan ahead.

Strategy 92

Strategy Social Media Hashtag ROI 92

SocialFish

JULY 15, 2020

Crowdfunding is a popular way for businesses, non-profits, and individuals to raise money by leveraging on social networks. Make use of your organization’s social media platforms to spread the word to as many people as possible. In this article, I will list the best and simplest fundraising ideas for 2020-2021.

Delicious 130

Delicious Eventful Committee Groups 130

SocialFish

JULY 15, 2020

Crowdfunding is a popular way for businesses, non-profits, and individuals to raise money by leveraging on social networks. Make use of your organization’s social media platforms to spread the word to as many people as possible. In this article, I will list the best and simplest fundraising ideas for 2020-2021.

Delicious 130

Delicious Eventful Committee Groups 130

Devumi

FEBRUARY 18, 2015

The Devumi blog is chock full of ideas to help move your social media marketing forward. The most successful social media business accounts will be massive, sprawling communities bursting with users, comments, and information. How you can make a bit of sense of all this is through social media data analysis.

Analysis 60

Analysis Data Social Media How To 60

Laurel Papworth

OCTOBER 30, 2009

Commonwealth Bank are looking for a Social (Media) Marketing Manager – Any takers? Social Marketing Manager – Sydney. To help drive the social media strategy the role will include working with all parts of the organisation, including Brand, PR, web development, customer relations and marketing portfolio managers.

Banking 79

Banking Social Media Insurance Technorati 79

Idaconcpts

AUGUST 18, 2010

Luckily for our generation, the Internet is available to answer many of our retail questions by aggregating and collecting the opinions and experiences of buyers all over the world. Join Online Shopping Communities. There are four ways to utilize this information, and four places online to find it… – 1.

Questions 137

Questions Social Media iPhone Applications 137

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. And while substantially smaller than the Facebook brigade, the Twitter crew is tuned in to brands like nowhere else on the social Web. population).

Social Media 159

Social Media Statistics Strategy Research 159

Myrland Marketing

APRIL 6, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense THE BEST SOCIAL NETWORK FOR LAWYERS, OR ANYONE, IS… by Nancy Myrland on April 6, 2010 An interesting question was posed on a legal marketing forum of which I am a member.

Social Networking 90

Social Networking Tweetdeck Forums Questions 90

Sprout Social

MAY 19, 2021

Now, customers are shifting to social for praise, complaints and everything in between. Creating a social media interaction strategy is essential for long-term customer satisfaction. Most consumers expect brands and companies with a social media presence to interact with their customers in meaningful ways.

Engagement 136

Engagement Brands Review Influencer 136