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[Interview] How Microsoft Uses Social Analytics, And How You Can Too

Audiense

Ben Donkor is a social media analyst at Microsoft, and is adamant about the importance of social media analytics for all businesses. In this exclusive chat you will discover why social analytics is something every organisation should be looking at, how Microsoft are using it, and how you can start.

Microsoft 112
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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

They discussed various issues related to collaboration, including how to ensure cohesive branding, maintain effective communication, break down silos, and share best practices with university social media managers. Silos can be a challenge in any industry — let alone one with as many decentralized departments and units as higher ed.

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Aligning Nano & Micro-Influencers with Your DEI Marketing

Convince & Convert

You’re going to need to prioritize building trust within your brand’s community. Nano & micro-influencers focus on a specific niche or area of interest and are generally recognized as an industry expert or topic specialist. One of the most effective ways to tackle this is through nano & micro-influencers.

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

Now you’ve got “social media 2.0,” which tends to be more community-oriented. You and I might love fishing, or arts and crafts, or photography, or yoga—for anything that we have a passion or an interest in, you can create siloed Discord communities. You’ve got Community , which just raised $40 million.

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Can Ottawa’s NBL franchise recover from a branding disaster?

Sherrilynne Starkie

So says Ken Evraire , the Ottawa branding consultant for Bytown Sports, according to an Ottawa Citizen story last week. Mr Takkale’s enthusiasm aside, it’s difficult to forgive such a schoolboy error, especially in the fiercely competitive professional sports industry. Related posts: Microsoft’s new logo.

Sports 281
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Master AI for your Business – Kuala Lumpur workshop

Laurel Papworth

This course aims to not only ensure you are familiar and able to use OpenAI (ChatGPT and Dall-e) and Midjourney or StableDiffusion but understand Google, Amazon, other Microsoft AI, FAIR (Facebook AI) and current innovations in artificial intelligence.

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Facebook Filed for a Trademark on the Word Meta. You Should See the Description.

Bill Hartzer

I have literally copied the G&S description in Microsoft Word to check the word count, and it is 32 pages long and 16,728 words total. To give you an idea of what is typical for a trademark application, I would say that they “typical” description of goods and services is usually a few sentences, or a paragraph at best.