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Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

A recent survey conducted by Ned Lundquist’s Job of the Week (JOTW) in partnership with Sword and the Script Media, LLC sought to find out the true status of our industry. The idea of doing less with more is not uncommon to communicators. Let’s hit it. Let’s Talk Money. The Latest & Greatest.

Survey 185
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How Much to Charge for Social Media Management

Social Media Strategies Summit

More and more businesses are opting to outsource their social media management to freelancers, consultants, or agencies. One of the most important questions that a freelancer or consultant will ask themselves is: how much should I charge for social media management? Advanced (brand and social media strategy, consulting): $120-$250/hr.

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Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. Step 2: Enroll / buy your virtual seat and you will be inside the academy and community within minutes!

Training 167
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How to Use Social Listening to Retain More Customers

Webbiquity SMM

But with the steep rise in customer acquisition costs , and research showing it costs up to five times more to acquire a new customer than to keep an existing one, you can’t ignore the importance of customer retention. This list should also include industry-specific keywords. Guest post by Mehdi Hussen.

Sentiment 142
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How to optimize your marketing budget: Do more with less

Sprout Social

Look for industry benchmarks to gain insights into what your competitors are spending on marketing. You can either address these skill gaps by providing additional training and resources for your team or hire additional team members, freelancers, consultants or agencies to fulfill specific roles—both of which will affect your budget.

Marketing 127
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The benefits of influencer marketing (+ what the C-Suite cares about)

Sprout Social

They collaborate with Productivity Consultant Paul Minors, whose expertise mirrors the needs and interests of Pipedrive’s core audience. Partnering with influencers who exhibit fresh perspectives and innovative ideas by keeping up with industry changes also keeps your brand relevant and forward-thinking.

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B2B SaaS Marketing: 11 Proven Strategies for Growth

Oktopost

For instance, Product leaders will look to simplify their roadmap and streamline tasks, whereas Finance leaders will be more concerned with keeping costs down. The nature of SaaS means that you must always keep your customers engaged and interested in your product through educational content or community-management initiatives.

B2B 62