Campaign Company Digg ROI 
Webbiquity SMM
AUGUST 23, 2010
You wouldn’t buy a new machine tool or enterprise software application without an ROI analysis, so why should social media be any different? determining which topics generate the highest traffic and comment activity on a company blog, what time of day is most productive for tweeting, etc.). Is social media ROI measurable?
Harp Interactive
MARCH 31, 2010
The client wants to know if their social media campaign is working! They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Social media sharing / participation (activity on key social media sites, e.g. Facebook, Twitter, Digg, etc).
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Buzz Marketing for Technology
JUNE 30, 2010
Many marketers focus their efforts on the customer acquisition angle which has the benefit of measurability and thus the accountability for ROI. It’s the experience they had with your company over the entire sales cycle and the ongoing relationship they will have with your company when it comes to long term support.
Josh S Peters
NOVEMBER 23, 2009
Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Using Social Media in an Awareness Campaign Using Social Media in an Awareness Campaign Written on November 23, 2009 by Josh Peters in Social Media 9 Comments - Leave a comment! What do you want to do?
Buzz Marketing for Technology
SEPTEMBER 22, 2010
It’s your most pure form of customer advocacy and lot easier and cheaper to save an existing customer than it is to do constant marketing campaigns to get new, ambivalent customer to sign up with your company! Related posts: Social Customer Support delivers Strong ROI In a recent poll by the TSIA of firms. Bravo AT&T!
Webbiquity SMM
NOVEMBER 2, 2010
This saves time, effort and money in the long run, but it’s a step too many companies skip over. Involvement: understand that everyone in your company has a stake in social media success and most of your employees are probably already members of at least one social network. And those are just from the first chapter.
Saying It Social
FEBRUARY 17, 2010
A social media marketing campaign does not produce results over night. A social media marketing campaign requires constant maintenance, it is not a “set-and-forget&# type operation. This means that the company needs to be listening and not just broadcasting. A social media marketing campaign is about being transparent.
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