Webbiquity SMM

NOVEMBER 5, 2013

These thought leaders understand that the greatest product of a good idea is more good ideas, and it’s great to see that their generosity and thought leadership in online communities is being recognized. I’m happy to say that I have had the privilege of experiencing this generosity firsthand.

Twitter 187

Twitter Airlines Syndication Blogger 187

Webbiquity SMM

MAY 22, 2012

There is a risk of the same fallacy today, with the mantra updated to “social media is everyone’s job!”—if ”—if the concept of social business is misunderstood or improperly applied.

Jive 186

Jive Yammer Training Social Networking 186

Webbiquity SMM

MAY 6, 2014

Lisa Buyer ( @lisabuyer ), smart and engaging online public relations pro and author of the phenomenal new book, Social PR Secrets. Among this year’s presenters: Neal Rodriguez ( @notifyneal ), an internet marketer and web developer now with Shovecom LLC, whose formerly done stints with Forbes, Mediabistro and Nielsen.

Conference 155

Conference Eventful Social Media Nielsen 155

Webbiquity SMM

JULY 15, 2014

What seemed to be objects of science-fiction books and shows are now being developed in the real world, and may be used for marketing. The giants are taking a page out of science fiction books to develop technology that will heighten and improve user experience. Google, Yahoo! Let’s have a look.

Yahoo 195

Yahoo Marketing Apple Analytics 195

Webbiquity SMM

OCTOBER 11, 2011

As Vanessa Fox puts it in the subtitle of her book Marketing in the Age of Google , “Your Online Strategy IS Your Business Strategy.” And getting found is the necessary first step to winning that business. Graphically, it looks something like this: Why Does It Matter?

Findability 216

Findability B2B Directory SEO 216

Webbiquity SMM

MARCH 12, 2012

Rebecca Lieb, author of one of the best SEO books ever , observes that “Press releases don’t work (the way they used to) any more. David Meerman Scott passes along tips learned while promoting his most recent book, Newsjacking: How to Inject your Ideas into a Breaking News Story and Generate Tons of Media Coverage.

Vocus 188

Vocus Press Release Tips Blogger 188

Webbiquity SMM

MAY 9, 2019

As noted in the book Building a StoryBrand , almost every hero has a wise guide who helps him or her achieve greatness: Luke Skywalker has Yoda, Batman has Alfred, etc. The noise that’s continuously proliferating in today’s marketplace not only works to the disadvantage of the B2B seller, but to the B2B buyer, too.

B2B 130

B2B Committee Buy Process 130

Webbiquity SMM

OCTOBER 20, 2015

That is not the case; these experts are highly trained when it comes to Facebook Ads (hence the term “experts”) and they know the rule book front to back, as will the person next to them. Review Facebook’s rule book to check for additional industry rules for your business before you run your ads.

Facebook 100

Facebook Pharmaceuticals Guidelines Advertising 100

Webbiquity SMM

NOVEMBER 3, 2015

Make the Most of Your Network with CircleBack: You may know CircleBack as an intelligent address book that keeps your professional contacts up-to-date automatically. But, what you may not realize is that CircleBack is also a great way to leverage the connections your sales teams already have.

Tools 100

Tools HootSuite Team Conversation 100

Webbiquity SMM

NOVEMBER 27, 2018

I noticed in doing the research for my new book, The Ultimate Guide to Content Marketing Software , that the most successful vendors in each segment usually had a large, active Twitter following, while the least successful firms were missing or inactive on the platform.

Team 160

Team Marketing B2B Eventful 160

Webbiquity SMM

JUNE 30, 2011

books from Amazon, coffee from Starbucks, electronics from Best Buy), there are many products and services that purchased from individuals, even though there may be large company behind them. Third, while you can certainly buy many types of products from companies (e.g.

Social Media 188

Social Media Brands Plaxo Insurance 188

Webbiquity SMM

MAY 3, 2012

Consumers use mobile devices for entertainment, with books, movies, games and videos; to interact with friends and business on social networks, like Facebook and Twitter; and increasingly, to find information and make immediate buying decisions. Now, having a mobile strategy is a must—no matter what size your business is.

Mobile 180

Mobile iPhone iPad Training 180

Webbiquity SMM

SEPTEMBER 9, 2014

As social media guru Ted Rubin notes , “A smart brand supports its employees in building their personal brands because it expands their reach right along with that of their employees.” ” How do executives who want to overcome these fears and embrace social media start?

Yammer 198

Yammer Policies Social Media Yahoo 198

Webbiquity SMM

MAY 22, 2012

There is a risk of the same fallacy today, with the mantra updated to “social media is everyone’s job!”—if ”—if the concept of social business is misunderstood or improperly applied.

Jive 101

Jive Yammer Social Networking Training 101

Webbiquity SMM

MARCH 30, 2015

Interesting visuals add value beyond blog posts as well, of course: they’re useful in presentations, videos, e-books, and other types of content at the core of an effective web presence optimization strategy. But a 1000-word blog post with a great picture to go with it? That’s worth gold.” ” Image credit: Buffer.

Public Domain 100

Public Domain Wikimedia Creative Commons Hubspot 100

Webbiquity SMM

OCTOBER 18, 2010

Diana Adams compiles an outstanding list of “though starters&# to help break through blogger writing block, including writing a follow-up to an earlier post, lessons learned from an event you’ve attended, a book review, a case study, or if all else fails—inviting another blogger you’re socially connected with to write a guest post.

Alltop 148

Alltop Tips Hubspot Directory 148

Webbiquity SMM

APRIL 11, 2012

The topic of social media marketing could fill a book (and has in fact, several ), but here is a seven-step approach to get things moving in the right direction. Research your company’s social media landscape , so you understand where your prospective buyers are congregating and active.

Social Media 176

Social Media B2B Exercises Hubspot 176

Webbiquity SMM

AUGUST 26, 2014

Don’t send emails to everyone in your address book, rather, choose your recipients carefully. The takeaway lesson for marketers is that while it is important to get the word out, unless you are reaching qualified leads, it does you no good. Don’t spray and pray.

B2B 190

B2B MySpace Startup Social Networking 190

Webbiquity SMM

AUGUST 1, 2011

You’ve almost certainly never heard of the Woodtick Theater and are unlikely to see it written up in any business book, but consider: • The theater is in its 20th season. • But as I thought about it later, this little theater definitely has some marketing and management lessons to teach any business.

Discount 147

Discount Metrics Compete Groups 147

Webbiquity SMM

FEBRUARY 16, 2011

15 tips for how to look “amazing&# on LinkedIn for what you do, among them: rearrange the order of items on your LinkedIn profile in order to stand out; always personalize your connection invitations; add slides or video to your profile; and recommend good books (that you’ve read) on your profile. by My Venture Pad.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Webbiquity SMM

MAY 3, 2011

Minnesota-based keynote speaker, sales trainer, motivator, creator of fresh strategies for selling to crazy-busy people; author of SNAP Selling (#1 Amazon sales book) and Selling to Big Companies. @jillkonrath. Judy Grundstrom. JudyGrundstrom. and never boring.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Webbiquity SMM

JANUARY 2, 2013

12 of the top 15 interest categories on Pinterest are related to commerce, including jewelry and accessories (#1), flowers and gifts (#2), food (#4), books (#7), travel (#8), apparel (#11), home furnishings (#14) and toys (#15). Jeff Bullas ). Jeff Bullas ). 3 Pinterest Facts.

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

JUNE 26, 2019

Brad is also the founder and creator of littlestbookshelf.com , where children’s books are regularly reviewed. . Brad is a regular contributor to numerous websites within multiple industries and is frequently hired by webmasters to write about specific topics for their sites.

Social Media 194

Social Media Marketing B2B Loyalty 194

Webbiquity SMM

MAY 31, 2022

The best way to nurture leads is to book a call and have one-on-one conversations with prospects. You can automate the entire appointment-booking process with tools like Appointlet. Lead nurturing is about building relationships with your prospects and guiding them towards purchase. Host a Live Event.

B2B 244

B2B LinkedIn Strategy Marketing 244

Webbiquity SMM

SEPTEMBER 10, 2012

Sandy is an active thought leader in helping businesses transition into an era of social business, as well as the award-winning author of two best-selling books: The New Language of Business: SOA & Web 2.0 , and The New Language of Marketing 2.0: How to Use ANGELS to Energize Your Market. Emily Gonzales. EmilysHere. Ellen Valentine.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

JUNE 15, 2020

In his free time, Andrey is obsessing over his pet projects: a screenplay for a movie, and a book of horror stories. All he needs is time to dig into the subject and a nice metal playlist in his headphones. The post How to Properly Use Quora for B2B Lead Generation appeared first on B2B Marketing Blog | Webbiquity.

B2B 172

B2B Policies How To Wikipedia 172

Webbiquity SMM

AUGUST 1, 2017

A travel-booking app. Men’s health (digestive issues, specifically). Early childhood development. Natural honey. An “augmented reality dating application” (I don’t even want to know). Home renovation. You get the idea. Fascinating subjects all (except maybe the dating app), but—completely irrelevant to Webbiquity.

Influencer 206

Influencer Marketing Blogger B2B 206

Webbiquity SMM

JUNE 14, 2011

Steve is one of the most brilliant marketing strategists I know, and co-author of a new book, Revenue Engine. Buy his new book ! Here’s a recap of a few of the key sessions and conversations from the summit. Steve Woods , Eloqua. 78% of executives report that they are spending less time with sales reps than ever before.

B2B 164

B2B Sentiment SEO Klout 164

Webbiquity SMM

JULY 15, 2013

If a book about failures doesn’t sell, is it a success? One (perhaps) surprising example: the Guinness Book of World Records was invented by the beer company to sell in bars, so that patrons would have an “official book of records that could be used to settle bar bets.” ” Awkward Stock Photos.

Tumblr 193

Tumblr Marketing Meme Social Media 193

Webbiquity SMM

AUGUST 2, 2010

Yes, as Shel Israel writes in the foreword, “It had to happen—an entire book, one tweet a time, and yet it is a real book that will help you understand what SM is about. The book will explain why old-school broadcast practices are waning and new conversational methods are on the rise. This is the way it should be.

Report 174

Report Social Media B2B GPS 174

Webbiquity SMM

JULY 25, 2019

Few of us regular people ever interacted with the kind of individuals who wrote books, magazine articles, or even newspaper stories. Guest post by Joey Feldman. Authors and writers used to be people distant from the most of the world. They were famous but unfamiliar, like Hollywood movie stars.

Reddit 110

Reddit Instagram Questions Video 110

Webbiquity SMM

AUGUST 4, 2015

His latest book, “The Ultimate Guide to Optimizing Your Website ” from Entrepreneur Press is available in bookstores nationwide. He also founded Chaosmap.com , a Fortune 500 search marketing company in Los Angeles, California. Check out his personal website, [link] to learn more.

Reputation 100

Reputation SEO Engineering Yahoo 100

Webbiquity SMM

JULY 31, 2012

” College is expensive, very expensive, yet most universities do provide easy-to-find cost data broken out by the main categories of tuition, books, and room & board. Address price straightforwardly—but find ways to avoid “sticker shock.” Offer discounts based on organization type (e.g.,

B2B 188

B2B Marketing Diagrams ROI 188

Webbiquity SMM

MARCH 26, 2012

The brilliant and always entertaining Angie Schottmuller uses a Star Wars analogy to argue for the benefits of white hat over black hat SEO, but several of her six “SEO Jedi” tactics apply to WPO, including universal search optimization (“Leverage the diversity of Google universal search results mixed with videos, images, shopping, (..)

Tips 183

Tips Reputation SEO B2B 183

Webbiquity SMM

JULY 22, 2014

Maybe you have a story worth adding to a book I’m working on, or including in a speech. Don’t limit yourself”) and not offering guest posts unless the blogger actually accepts them. Bad Outreach Examples – How Not to Secure a Guest Blogging Spot by SteamFeed.

Press Release 217

Press Release Nielsen Blogger SEO 217

Webbiquity SMM

MARCH 29, 2016

Large numbers of blog posts, articles, and even books have been published addressing each of the strategy areas outlined above. It should be measured and analyzed just as any other type of advertising or direct marketing activity. Again, however, such efforts are likely to be more effective for top-of-the-funnel type content offers.

B2B 100

B2B Social Media Strategy Marketing 100

Webbiquity SMM

MAY 23, 2017

For all those who’re looking and nodding in agreement, wondering what to do next: take a leaf out of GE’s book. Most brands are clueless when it comes to establishing an identity on social and come across as robotic. Defeats the purpose of ‘being more human,’ doesn’t it?

B2B 198

B2B Strategy Marketing Microsoft 198