Webbiquity SMM

JANUARY 19, 2016

And that usage isn’t all selfies and cat videos; both consumer and B2B purchases are influenced by social content. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses. 9 Stats About Social Media Metrics and Measurement. billion last year to 2.5

Social Media 100

Social Media Marketing Survey Metrics 100

The Marketing Blog

AUGUST 3, 2010

to contribute to their newly launched B2B portal www.paulwriter.com. Set your Metrics Lastly, a thorough set of metrics needs to be defined against which your brand’s performance on Facebook can be evaluated. It is absolutely vital, as these metrics will help in ROI calculation and deciding a future course of action.

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Pam Moore

JUNE 2, 2017

Develop an executable plan + metrics for success within 30-60 days! 20+ years experience in B2B and B2c in varied industries across enterprise technology (hardware, software and services), beauty, education, risk management, real estate, manufacturing, ecommerce, franchising, hospitality and loads more. million downloads to date.

Training 167

Training Communities Social Media Real Estate 167

Pam Moore

SEPTEMBER 9, 2020

The supporting podcast episode also digs into the key metrics and content to help you optimize each stage of the funnel. Action: Grab our Buyer Persona Worksheet Template Pack (editable templates for B2B and B2C). Top Metrics to Optimize Your Sales and Marketing Conversion Funnel in Each Stage .

Conversation 78

Conversation Template Templates Marketing 78

The Marketing Blog

SEPTEMBER 7, 2010

43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. The focus of the blog has shifted from that of a startup-centric one when it originally started in 2007. Theme: Pressrow.

Facebook 185

Facebook Web 2.0 Startup Applications 185

Writtent Blog

FEBRUARY 14, 2014

Startup Marketing. This is a first-hand blog on startup growth and growth-hacking from the person who coined the term, Sean Ellis, the marketer behind DropBox and the CEO of Qualaroo (an awesome tool to collect insights we’ve just started using). Startup Lessons Learned. Growth Hacking: Lean Marketing for Startups.

Resources 111

Resources Startup Marketing Handbook 111

Sprout Social

SEPTEMBER 30, 2022

Your favorite social selling platform will vary depending on your company and industry, but since Chili Piper is a B2B Saas company, LinkedIn is a huge platform for them. “We Arias says the B2B brand uses Instagram and TikTok to create a window into the company and those who are behind Chili Piper. . “We Instagram and TikTok.

Tips 131

Tips Authentication LinkedIn Groups 131

Socialmedia.biz

JUNE 28, 2018

Even though only 24% of businesses are currently focussing on engagement generated through Instagram Stories, with the most common reason being that its engagement metrics are not as tangible to referral traffic or follower count, establishing clear KPIs and goals is important, if you’re looking to make the most of the feature.

Instagram 75

Instagram Template Templates Price 75

Buffer Social

NOVEMBER 8, 2023

  Thankfully for folks like me, there are many brilliant tools to help you keep on top of your content marketing metrics (little to no math required). Then, to add a little nuance to the discussion, we’ll deep dive into the metrics that matter the most to several top content marketing teams (including Buffer’s).

Metrics 98

Metrics Content Marketing Newsletter 98

Writtent Blog

JULY 26, 2013

However, regardless of how many resources your business puts towards analyzing metrics, the intelligence can’t repair a broken strategy. B2B Content Marketing Report – Need to Focus on the Basics. Do you know the biggest challenge facing B2B content marketers today?

ROI 74

ROI Process News Content 74

Writtent Blog

JUNE 25, 2013

Image Credit: Luna Metrics. B2B buyers typically love conferences , and you can fulfill their hunger for details on professional events, even if your business budget didn’t have room for you to actually attend in-person. can tell B2B marketers precisely whether or not their content is targeted enough. Twitter Lists.

Tools 91

Tools Content Blogger Curation 91

Writtent Blog

MARCH 10, 2014

What if you’re trying to make a startup seem like a bigger, more well-established brand? Nashville, Tennessee-based content agency Hammock wasn’t given a small task by B2B organization Health to You. By improving Roma’s web content around their products, TBK was able to effectively elevate their user experience and web metrics.

Content 85

Content Marketing Energy Case Study 85

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). When we really probe and ask them about the business problem they’re trying to solve, that’s never nearly as clear as their need to know number XYZ or metric 123. Listen Now. Eric: Yeah.

B2B 121

B2B Software Social Media Survey 121

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). When we really probe and ask them about the business problem they’re trying to solve, that’s never nearly as clear as their need to know number XYZ or metric 123. Listen Now. Eric: Yeah.

B2B 121

B2B Software Social Media Survey 121

Writtent Blog

JULY 17, 2013

If you’re a B2B company, how big are the companies you’re trying to acquire? The best way to determine research habits is through quantitative website metrics, specifically referral traffic sources and the keywords driving the highest volume of search to your website. Demographics or Firmographics. What industries are they in?

Sample 99

Sample Samples Research Company 99

Buffer Social

JANUARY 25, 2017

The term, ‘Analytics’, is used quite broadly here, referring to both social media metrics (e.g. and business metrics (e.g. A great social media manager is able to understand both types of metrics and tie them together to give an overall view of the company’s social media performance against business goals.

Social Media Management 40

Social Media Management Skills Social Media Hubspot 40

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to: Calculate the ROI of Your Social Media Campaign (Mashable): Jamie Turner offers suggestions on understanding qualitative, quantitative, and ROI metrics. Common B2B SEO Mistakes and How to Solve Them (Online Marketing Blog): B2B’s slow adoption of new technologies often costs them in viable leads. This is it.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

ProBlogger

APRIL 14, 2014

Most importantly, test and learn from data you collect looking at engagement metrics, such as social sharing and page views. One of the top shared blog posts on my blog, The 10 Secrets of Effective Bootstrap Digital Marketing for Startups , leverages this tactic. Ask your friends or followers for feedback. Pick Up the Paper.

Case Study 55

Case Study Curation Study Startup 55

Webbiquity SMM

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. Not a perfect score, but better than the 54% level of B2B tech companies overall. tech.mn, Frontend Masters, and Request Metrics are the least social. A Concierge Startup Accelerator. The median is 1,150.

Company 149

Company Twitter Software System 149

Oktopost

APRIL 10, 2024

LinkedIn marketing agencies can take some of this responsibility for you – from helping with targeted content creation and managing paid ad campaigns to monitoring key performance metrics. Mvpgrow Mvpgrow is a B2B marketing agency specializing in digital marketing for growth. What does a LinkedIn marketing agency do?

LinkedIn 62

LinkedIn Marketing B2B Social Media Management 62

Sprout Social

JUNE 27, 2023

He was also a director for Ubiquitous, an influencer marketing agency, and Canoo, an electric vehicle startup. We talked about his approach to marketing through award-winning content like the “Define Your Load” campaign with Steve Burns, which earned a Cannes Lion for B2B Creative in the Challenger Brand category in June 2023.

Travel 92

Travel B2B Automotive Campaign 92

Oktopost

NOVEMBER 19, 2021

B2B buyers are well-informed and armed with incisive questions by the time they start talking to salespeople. If a discovery call is the first time you try to think of an answer to a B2B buyer’s question, you’re already too late. In fact, 35% of B2B sales content goes unsued by sales teams.

Tools 75

Tools B2B Price Social Media Management 75

Webbiquity SMM

DECEMBER 16, 2014

Which metrics are most valuable in evaluating tactical success? She notes however that results vary between men and women, B2C vs. B2B audiences, and sometimes even significantly between different studies. ” B2B Social Media Marketing Guides. A Key Secret to Jazzing UpYour B2B Content’s Visual Appeal by B2B PR Sense Blog.

Social Media 245

Social Media Tumblr Marketing B2B 245

Sprout Social

JANUARY 23, 2024

million #b2b – 3.7 million #b2b – 3.7 Hashtag analytics provide you with important metrics on hashtag usage and performance. Do hashtags on Facebook work? How to use hashtags on Facebook? To give you a head start, we share a list of trending Facebook hashtags at the time of writing. million #growthmindset – 5.3

Hashtag 118

Hashtag Facebook Fashion Trends 118

Convince & Convert

MAY 4, 2010

For example, the markers for a jump to cloud computing for a declining retail company are quite different than the markers for a growing startup to embrace a business intelligence application. There is of course relentless chatter about social media ROI and success metrics. IT projects. Is the same true in adoption of new technologies?

Social Media 116

Social Media Strategy Consultant ROI 116

Sprout Social

AUGUST 14, 2023

For example, Medallia , an enterprise customer experience platform, used Sprout to hone in on relevant metrics that informed them how to use content more effectively to better engage their customers in different industries. It helps your business access the right circles and directly reach key decision-makers through your employees.

Platform 72

Platform Tools Curation LinkedIn 72

Hootsuite

AUGUST 23, 2023

Weigh these metrics accordingly when reviewing your data. Note: Each industry will have its own relevant and trending hashtags. For tips on how to identify relevant hashtags for your content, keep reading. Did the hashtag yield the right kind of engagement? Not all engagement is created equal. Did the hashtag help you meet your goal(s)?

Hashtag 98

Hashtag Tools Facebook HootSuite 98

Convince & Convert

OCTOBER 22, 2013

Our clients typically look at a variety of metrics that great content can drive. These metrics fall into short and long-term categories. For certain metrics (like link-building & brand exposure) — single, correctly executed ‘big content’ concepts can have an absolutely unprecedented ROI (worth millions).

Strategy 152

Strategy BuzzStream Content Brands 152

ProBlogger

FEBRUARY 18, 2019

Metrics don’t really matter. What PodcastMotor is aimed at is taking all of the backend podcast editing and production work off of people’s hands, like yourself, who are busy professionals, entrepreneurs, startups, businesses. What metrics should we be paying attention to? You want to keep an eye on your metrics.

How To 44

How To Hosting Apple Questions 44

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

AUGUST 26, 2010

RowFeeder is the first business to be spawned from the buzzed about new tech incubator Untitled Startup – a “transparent startup&# in Seattle that even publishes their website traffic live on their home page. link] [link] Suzanne Nasco #metrics for SM class! All rights reserved.

Social Media 120

Social Media Strategy Analysis Reputation 120

Convince & Convert

MARCH 18, 2016

It’s a platform for B2B marketers, primarily B2B marketers, to create, manage, optimize, and merchandize their content. And I can’t tell you how many resource centers I land on, and B2B companies are brutal for this. Metrics, metrics are something that I think are table stakes when it comes to content marketing.

Marketing 60

Marketing Content eBook Joomla 60

Techipedia: Tamar Weinberg

JANUARY 5, 2009

8 Simple Rules for Social Media Marketing in Business to Business Markets (Stuntdubl): Todd talks about how you can make social media marketing work well in the B2B world, but you can certainly extend his post to just about any sort of SMM. This prompted Joost de Valk to write an awesome WordPress Blog Metrics plugin.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

SEPTEMBER 1, 2010

I worked for so many tech startups that didn’t give me the leeway or ramp to test tactics, A/B email runs, etc. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Would You Try It With a Fox? All rights reserved.

Social Media 121

Social Media Consultant Social CRM eBook 121

Convince & Convert

JUNE 14, 2012

Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). Jay : You’ve got different success metrics, and even a different syncopation, right? They surveyed over 1,000 B2B and B2C companies worldwide. Listen Now. Absolutely.

Hashtag 116

Hashtag B2B Social Media Metrics 116

Buffer Social

MAY 20, 2019

The term, ‘Analytics’, is used quite broadly here, referring to both social media metrics (e.g. and business metrics (e.g. A great social media manager is able to understand both types of metrics and tie them together to give an overall view of the company’s social media performance against business goals.

Social Media Management 82

Social Media Management Skills Social Media Hubspot 82

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Contributor to the Social Media Marketing Magazine – B2B Column.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196