Sprout Social

SEPTEMBER 30, 2022

Social media has given brands and businesses a platform to engage with their customers. We spoke to several social selling experts to understand what it means and its value to salespeople. Now, social media makes it easy to specifically target the kind of people most likely to buy from you.

Tips 128

Tips Authentication LinkedIn Groups 128

The Marketing Blog

AUGUST 3, 2010

Home About In the Media Dear Airtel: It is about Customers & Conversations Facebook and India August 3, 2010.6:07 to contribute to their newly launched B2B portal www.paulwriter.com. Set your Metrics Lastly, a thorough set of metrics needs to be defined against which your brand’s performance on Facebook can be evaluated.

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Pam Moore

SEPTEMBER 9, 2020

The supporting podcast episode also digs into the key metrics and content to help you optimize each stage of the funnel. Although many marketers and business owners who are new to digital and social marketing may think that by simply adding social media to their bag of ninja marketing tricks, all of their problems will be solved.

Conversation 78

Conversation Template Templates Marketing 78

The Marketing Blog

SEPTEMBER 7, 2010

Home About In the Media Building a People Centric Organization A Study on How Business Entities in India are Using Facebook September 7, 2010.5:43 I write about Social Media and how it is being used as a conversational channel by individuals and organizations. Here is the version that is live on the website.

Facebook 185

Facebook Web 2.0 Startup Applications 185

Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. Do you see social media participation as one of the hurdles businesses now need to successfully clear? Absolutely. Change takes time.

Social Media 117

Social Media Strategy Consultant ROI 117

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Writtent Blog

JUNE 25, 2013

The only thing quicker than Google’s capacity for crawling and indexing content is Twitter, one of the world’s fastest-moving social media networks. Even if you’re not currently using HootSuite to manage your brand’s social media presence, the app’s automated keyword stream is a powerful content creation tool. Agility.

Tools 91

Tools Content Blogger Curation 91

Buffer Social

NOVEMBER 8, 2023

  But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off.  This metric indicates how much traffic was generated (how many times your site was visited).

Metrics 98

Metrics Content Marketing Newsletter 98

Convince & Convert

MARCH 29, 2012

This is Episode 9 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Explain to the folks at home why your company is called Argyle Social.

B2B 121

B2B Software Social Media Survey 121

Convince & Convert

MARCH 29, 2012

This is Episode 9 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Explain to the folks at home why your company is called Argyle Social.

B2B 121

B2B Software Social Media Survey 121

Koka Sexton

SEPTEMBER 2, 2023

In this journey, we unveil a guide tailored for the audacious Startup Founders—those leading new tech ventures and aiming to establish an unshakable marketing foundation right from the start. Startup founders, pioneers of the tech landscape, envision a future where innovation reigns supreme.

Startup 52

Startup Content Data Engineering 52

Writtent Blog

MARCH 10, 2014

What if you’re trying to make a startup seem like a bigger, more well-established brand? Nashville, Tennessee-based content agency Hammock wasn’t given a small task by B2B organization Health to You. A 500% Increase in Social Media Traffic. Hammock: Health to You. And what if the client is incredibly specialized?

Content 85

Content Marketing Energy Case Study 85

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. Social Media Marketing Guides.

Social Media 249

Social Media Tumblr Marketing B2B 249

Writtent Blog

JULY 17, 2013

If you’re a B2B company, how big are the companies you’re trying to acquire? Are your customers engaged with the web every waking moment, or are they just starting to warm up to the idea of social media and search engines? Do you use social media? Demographics or Firmographics. What industries are they in?

Sample 99

Sample Samples Research Company 99

Sprout Social

JUNE 27, 2023

Social media manager. Director of social and partnerships. His interest and talents in social emerged early. His passion led him to earning a degree in advertising and launching social media accounts for new chapters of his international fraternity, Phi Delta Theta. Brand manager.

Travel 91

Travel B2B Automotive Campaign 91

Oktopost

APRIL 10, 2024

LinkedIn marketing agencies can take some of this responsibility for you – from helping with targeted content creation and managing paid ad campaigns to monitoring key performance metrics. Your agency should also understand how your LinkedIn plan fits into your broader social media and marketing strategy.

LinkedIn 62

LinkedIn Marketing B2B Social Media Management 62

Webbiquity SMM

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. Not a perfect score, but better than the 54% level of B2B tech companies overall. tech.mn, Frontend Masters, and Request Metrics are the least social. A Concierge Startup Accelerator. gener8tor.

Company 151

Company Twitter Software System 151

Oktopost

NOVEMBER 19, 2021

B2B buyers are well-informed and armed with incisive questions by the time they start talking to salespeople. If a discovery call is the first time you try to think of an answer to a B2B buyer’s question, you’re already too late. In fact, 35% of B2B sales content goes unsued by sales teams.

Tools 76

Tools B2B Price Social Media Management 76

Sprout Social

AUGUST 14, 2023

With our social media management platform, your team executes seamlessly across tactics to maximize your reach and engagement. Sprout is suitable for businesses of all sizes—enterprises and small to medium-sized businesses—that have built a social presence and are continuing to invest in social media marketing.

Platform 71

Platform Tools Curation LinkedIn 71

Sprout Social

JANUARY 23, 2024

To see how well Facebook hashtags work for you, consider running a social media experiment. This is why it pays to keep a close eye on your social media analytics. They help tie your social media posts together across multiple platforms. million #b2b – 3.7 million #b2b – 3.7

Hashtag 115

Hashtag Facebook Fashion Trends 115

Convince & Convert

AUGUST 26, 2010

If you’re an agency that’s providing social media listening or analysis services for clients, this is even more critical of a distinction. For social media professionals inclined to get their mathematical hands dirty, it’s a winning combination. They provide numbers, not insights.

Social Media 120

Social Media Strategy Analysis Reputation 120

Hootsuite

AUGUST 23, 2023

Hashtags are a powerful tool for discovery on many social media platforms, including Instagram and TikTok , but users often overlook the power of Facebook hashtags. Facebook hashtag generator: free tool Hashtags are like turbochargers for your social media posts, but who has time to build them from scratch?

Hashtag 98

Hashtag Tools Facebook HootSuite 98

Convince & Convert

SEPTEMBER 1, 2010

There’s a huge gap between the perception of social media as an instant, free, can’t miss marketing opportunity and the reality of social media as a long-term, time-intensive customer loyalty and brand advocacy opportunity. The bottom line is that you need to EXPECT to fail in social media.

Social Media 121

Social Media Consultant Social CRM eBook 121

Socialmedia.biz

JUNE 28, 2018

Even though only 24% of businesses are currently focussing on engagement generated through Instagram Stories, with the most common reason being that its engagement metrics are not as tangible to referral traffic or follower count, establishing clear KPIs and goals is important, if you’re looking to make the most of the feature.

Instagram 75

Instagram Template Templates Price 75

Convince & Convert

OCTOBER 22, 2013

Our clients typically look at a variety of metrics that great content can drive. These metrics fall into short and long-term categories. Social media penetration (total share numbers on-site and across syndication channels). He wrote Crap: The Content Marketing Deluge and the B2B Content Marketing Strategy Checklist.

Strategy 152

Strategy BuzzStream Content Brands 152

Convince & Convert

MARCH 18, 2016

It’s a platform for B2B marketers, primarily B2B marketers, to create, manage, optimize, and merchandize their content. You’ve got video content, you’ve got social media content that’s being pulled in here, you’ve got even SlideShare being pulled in as well. So what does it really do?

Marketing 60

Marketing Content eBook Joomla 60

Buffer Social

MAY 20, 2019

A decade ago, the role of a social media manager might not have even existed. Today, however, almost every company is involved in social media one way or another. But what does it take to be a great social media manager? What are the skills to master and traits to have? How can you work on those areas?

Social Media Management 82

Social Media Management Skills Social Media Hubspot 82

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Here’s how I do it : I read and review hundreds — thousands — of articles yearly, on all Internet Marketing topics from SEO to social media to general entrepreneurship (new for 2010!), also gathering intelligence via their rankings on top social sites and by stumbling upon new items in my feed reader.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. Maybe next year, folks! Become a del.icio.us

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

JUNE 14, 2012

This is Episode 20 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). This episode features Katie Morse of Billboard.

Hashtag 116

Hashtag B2B Social Media Metrics 116

ProBlogger

FEBRUARY 18, 2019

Metrics don’t really matter. What PodcastMotor is aimed at is taking all of the backend podcast editing and production work off of people’s hands, like yourself, who are busy professionals, entrepreneurs, startups, businesses. What metrics should we be paying attention to? Darren: And it’s a dream come true for me.

How To 44

How To Hosting Apple Questions 44

Buffer Social

JANUARY 25, 2017

A decade ago, the role of a social media manager might not have even existed. Today, however, almost every company is involved in social media one way or another. But what does it take to be a great social media manager? 7 skills top social media managers share. How can you work on those areas?

Social Media Management 40

Social Media Management Skills Social Media Hubspot 40

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. Contributor to the Social Media Marketing Magazine – B2B Column.

Twitter 198

Twitter B2B Crowdsourcing Hubspot 198

ProBlogger

APRIL 14, 2014

Most importantly, test and learn from data you collect looking at engagement metrics, such as social sharing and page views. One of the top shared blog posts on my blog, The 10 Secrets of Effective Bootstrap Digital Marketing for Startups , leverages this tactic. It’s a social media world. Pick Up the Paper.

Case Study 55

Case Study Curation Study Startup 55

Buffer Social

DECEMBER 6, 2023

Anyone trying to grow a personal brand online eventually has to choose which social media platforms to focus on and why.   Since then, I’ve been posting, engaging, commenting, sharing, messaging, and interacting on a near-daily basis — slowly but steadily attracting my tribe of B2B marketers. 

Analysis 88

Analysis Twitter Meme Hashtag 88