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Conversation Gained-How to Determine Influence in B2B Social Media

Direct Marketing Observations

For me, those postulations and assumptions began back in 2006, so I’ve got 11 plus years of data and experience on what I think and what I think I think. If you can’t hold a conversation, don’t understand context and are taking yourself too seriously-this might not be for you. Are they an industry resource?

B2B 276
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How brands can build inclusive campaigns year-round

Sprout Social

Depending on the type of industry they’re in or the demographics of their customers, some brands may place more emphasis on specific cultural moments than others. For example, when I worked in the cannabis industry, we planned month-long campaigns and programs around April 20. Inclusivity is becoming non-negotiable for consumers.

Campaign 113
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Bloggers Flash Back to 2006 and Flash Forward to 2009

Diva Marketing Blog

Several 2006 wishes came true. I hope you enjoy the 2006 - 2009 comparisons. Elana Centor , Funny Business 2006 If I am going to be completely honest and self-absorbed, the thing that I would like it see more of in 2006 is more traffic at Funny Business. Yvonne DiVita , Lip-sticking 2006 MORE Smart Women Bloggers.

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Eight steps to thriving on information overload

Buzz Marketing for Technology

The increasing globalisation and diversification of business means that you can no longer look only at your own industry in your own town. Developments in other countries and industries and in technology could all suddenly and dramatically change the dynamics of the business your companies operate in. September 2, 2007 12:53 AM.

Web 2.0 244
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11 Myths of Social Media Marketing

Webbiquity SMM

Because social media is fundamentally about conversations, the individual(s) behind your social media activities is often perceived as the public face of your company. On the producer side, the most important attributes are interpersonal skills and industry knowledge. The real risk is in ignoring those conversations. Not really.

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How to Use LinkedIn Stories for Your Business

Later

It’s still unconfirmed exactly how the new stories feature will look and work, but LinkedIn’s Senior Director of Product Management, Pete Davies, shared that the format will be great for encouraging more conversations on the platform. . This isn’t the first time LinkedIn has tried their hand at stories.

LinkedIn 111
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A Partial Reading List for PR Students

Social Media Strategery

Those lucky enough to be taking a PR class should be looking forward to discussions about an industry that’s being turned upside down by technology. It’s one of the first books I read when I first started in social media back in 2006. You’ll learn from brands who have made mistakes. It takes time and commitment.

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