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6 Crucial Findings From Netline’s 2024 B2B Content Consumption Report

Convince & Convert

Considering how skittish some marketers have been over the years on the subject of gated content, this is some real compelling data. But NetLine’s data isn’t alone. Buyer-level intent data is perhaps the best means to accomplishing this. If that’s enough for you, since 2019, demand has risen 77%. Don't hate the gate.

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AOL Newsroom: A Model for the Future or Shades of 2001?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk AOL Newsroom: A Model for the Future or Shades of 2001? But there is no reason not to use tools and data to help make smart business – and editorial – decisions. Are you sure you want to write that article, Dave? Done right, I say absolutely.

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This weeks #SocialMedia Tweetchat Topic: Destruction of the Media Industry: Will We Be Better Off In the Long Run?

Direct Marketing Observations

Newsroom employment would peak in 2001 as newsstand sales of the top 100 magazines approached 30 million. The iPhone became the first mobile phone to be used more for data than for voice. Meanwhile, US newsroom employment fell to a 25-year low and magazine newsstand sales dropped 63% from of their 2001 peaks.

Industry 143
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Statistics on Advertising during a Recession

Buzz Marketing for Technology

But here is some real data that you can use to illustrate why that is a bad idea. I think Seth Godin outlined Marketing's Catch 22 best in his book The Purple Cow - (and I am paraphrasing here) - when times are tough the tendency is to conserve capital vs. when times are good the tendency is to not be aggressive.

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A Deeper Shade Of Blue

Twist Image

I believe they said the same thing about the HAL 9000 in 2001 - A Space Odyssey or any computer that became self-aware and then reaped devastation on humanity from movies like The Matrix and The Terminator to scores of Science Fiction novels. Tags: 2001 a space odyssey. Rise Machines. Vancouver Sun - not yet published. billy joel.

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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Facebook ads today remind me of Google AdWords in 2001 with low CPC’s on topics and segments many marketers will want to reach. This is an early indication of the need for more contextually related Social Media data that can provide the type of intelligence that the business demands.

Marketing 217
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Manage Your Online Reputation in Multiple Languages

Idaconcpts

A service called Keotag alerts you to blog posts in which you have been tagged, using data from multiple blog search engines. Luckily, there are nifty tools you can use, such as Monitor , which allows you to monitor mentions of your brand in 25 different search engines. Get Your Brand Out There. About the Author.