Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. If they are social media savvy, you can follow up via Twitter direct message. It’s in our DNA. Customer service?

Social CRM 135

Social CRM Influencer Klout Social Media 135

Laurel Papworth

JUNE 17, 2012

API stands for Application Programming Interface – it lets you put a widget on your website that is updated every time someone updates their database. For example, I added the browser button so that when I am on Twitter it shows the tweeters Klout score live with the tweets. Social Media Monitoring stations such as Radian 6.

Klout 101

Klout API Influencer Social CRM 101

Social Media Network Marketing

MAY 31, 2010

Tying this invaluable data into a CRM solution generates sales leads, ideas for product direction and strengthens a company's image and brand. Opinionated social networking users become a virtual focus group, praising or complaining about a company's offerings, and coming up with suggestions for improvements or new products or brands.

Social Media 62

Social Media Social CRM Reputation Widget 62

Convince & Convert

FEBRUARY 24, 2010

Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals. Active Listening Social media doesn’t create negativity about your brand, it puts a magnifying glass to it. Now, he tweeted it to his 1.6

Compete 116

Compete Conference Organization Social CRM 116

Webbiquity SMM

MAY 10, 2011

Grow your social network by including links to your Twitter account, Facebook page, YouTube channel and other social media points of presence. Integrate social media activities with your CRM system. Include a quick poll widget in your sidebar to gather answers to yes/no or multiple choice questions.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Convince & Convert

SEPTEMBER 21, 2010

And that’s only because of the alphabet soup of social networks, lifestreams, sharing sites, etc. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. What other social media fallacies do you have? . It’s not hard, it’s complicated. It’s about humanization.

Social Media 152

Social Media Strategy Consultant Web 2.0 152

Convince & Convert

APRIL 22, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Media Too Big For Its Britches?

Social Media 130

Social Media Social CRM Loyalty Web 2.0 130