Waxing UnLyrical

JANUARY 24, 2013

The algorithm also accounted for people with positive sentiment scores and those who avoided “foul” language. Ultimately, this clever contest enabled Kingsford to promote their product during a time when many people weren’t grilling, and it provided them a way to meaningful engage with the online community in a way they’d never done before.

Data 230

Data Sysomos Sentiment Analytics 230

Unmetric

AUGUST 28, 2019

Social media monitoring is the process of gathering information on your brand’s mentions, share of voice, sentiment, and more. On the other hand, social media listening is the process of analyzing the gathered information, looking for hidden patterns in the sentiment, comments, and so on. Pricing: Starting from $29 per month.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Bill Hartzer

MAY 26, 2010

This social media monitoring tool is not only for hotels, you can track and monitor your brand, your company, and you reviews about your company and your company’s products. Utilizing the truCast product, companies can listen in on what is being said about their brand online.

Cymfony 152

Cymfony Social Media Tools SM2 152

Webbiquity SMM

JANUARY 24, 2011

Monitor social media discussions of your company or product in real time? In addition to customizable search and sentiment monitoring, the Buzz Tracking feature provides realtime “metrics around how much buzz is out there, how much of it is yours, how much of it is your competitors’, and what’s buzzing industry-wide.&#

Tools 206

Tools Social Media Lithium Sysomos 206

Razor Social

MARCH 30, 2016

They could be talking about buying a relevant product or service or asking questions about it. They could also be talking about their feedback on a product or service they have purchased, which is important to monitor from a customer service perspective. Sentiment Analysis. Real-time Insights. Competitor Monitoring.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Webbiquity SMM

FEBRUARY 11, 2016

Don’t let a social media crisis catch you off guard by using social media monitoring tools like Sysomos. Social listening allows you to address negative sentiments immediately, especially if it involves key influencer and effectively stop a possible crisis in its tracks. Horror #3: The Faulty Email. Image credit: Pexels. The solution.

Marketing 100

Marketing Sentiment Sysomos Campaign 100

Net-Savvy Executive

MARCH 30, 2011

Other acquisitions have tied SMA firms to PR/media (Sysomos/Marketwire, Brandtology/Media Monitors), market research (Cymfony/TNS, Umbria/JD Power, Evolve24/Maritz), and marketing management (Techrigy/Alterian). Despite the presence of 300+ companies in the space, only a handful of the product leaders are still independent companies.

Radian6 85

Radian6 Cymfony Alterian Jive 85