How Much Do Facebook Fans Still Matter?
Jon Loomer
MAY 26, 2015
I later broke down my results based on the Website Conversions objective. I did this by filtering for the word “Conversions” in the campaign name. My own results reflected this, particularly when my business was younger ( see this example of a 35X ROI ). CPM, 48,582 Website Clicks, $.35 Conversions, Too.
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