Jon Loomer

JANUARY 17, 2024

Some advertisers, consultants, and agencies are failing to evolve. They aren’t distracted by secondary metrics like CPC, CTR, and CPM. Whether it’s due to the streamlining of Meta ad campaigns through the Advantage+ products or the assistance of AI, these rumblings were inevitable. Interpretation of Results.

Advertising 190

Advertising API Skills CPM 190

Jon Loomer

NOVEMBER 6, 2018

Is my CPC going up/down? I compare yesterday versus today using the date picker. Here are the account optimization questions I ask myself on a DAILY basis: Is my CPA going up/down? Is my CTR going up/down? Do any of the ad sets show signs of fatigue? It’s basically a quick checkup on big picture campaign components. Cost Per Result.

Organization 165

Organization CPA Facebook CPM 165

Likeable

APRIL 13, 2021

Several clients who we consult for struggled to get their accounts moving without our help. By “fundamentals,” we mean the core media metrics old-fashioned digital marketers (oxymoron?) Metrics like CPM, CPV, and CPC compete reasonably well. So what’s a performance marketer to do? Account setup is still wonky.

Platform 95

Platform CPM CPC Advertising 95

Convince & Convert

MARCH 19, 2018

As organic reach dwindles, social media ads are becoming more and more appealing to marketers. By paying per impression, you can optimize your CPM to just $0.02 Ensure you’re contributing to your strategic marketing goals by including tracked URLs in the description and end of your video. First, focus on the story, not the sale.

CPM 148

CPM CPA ROI Campaign 148

Twist Image

JANUARY 10, 2011

On top of that, many Bloggers and Podcasters use affiliate marketing as well (they are paid a percentage of the total sales that are generated through the advertising that appears within their content). This can be hiring them as a consultant or as a speaker or engaging in their company for the services they offer. affiliate marketing.

CPA 108

CPA CPC CPM Affiliate marketing 108

The Marketing Blog

JUNE 22, 2008

Revenue model Revenue sharing tie ups with SMS service provider, Accessory Providers etc Low cost Banner Advertisements (Local/National) Generating traffic for CPC/CPM based ads. Soon we would be introducing rating in more forms. The scope of my blog-posts span across the Enterprise 2.0 Theme: Pressrow.

Startup 100

Startup Web 2.0 CPM CPC 100

Viper Chill

APRIL 12, 2010

I want ViperChill to become one of the top marketing blogs in the world and to do that I need to write better articles (at least in my opinion) than any other blogger in this industry. Maybe something you can add and or test, which works for me: The first adsense ad block that gets loaded, usually brings in the highest CPC.

Adsense 76

Adsense Google Sites Insurance 76