Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 165

Social Media Tumblr Authentication comScore 165

Social Media Marketing

JULY 24, 2013

customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media.

Social Media 162

Social Media Flipboard Journal comScore 162

Akamai Marketing

FEBRUARY 9, 2011

If you thought that 2010 was a big year for digital marketing, you were right. The recent release of ComScore’s Digital Year in Review provides detailed information on search and advertising. Most importantly, what the report says to marketers is INTEGRATE. Let your customers make friends with one another too.

comScore 156

comScore Review Klout Marketing 156

Social Media Marketing

FEBRUARY 25, 2012

A recent Comscore study has shown that women are more likely to take a photo of an image and share it, while men are more likely to use their smartphones to find information, either by scanning a barcode or researching product features. There are some good resources out there with a number of great examples for businesses.

Apparel 167

Apparel comScore Delicious Posterous 167

Buffer Social

JULY 27, 2016

I’ve done some thinking about what this new addition means to Snapchat content and the future of the social network. Keep reading to see what Memories is all about and how Snapchat is evolving into a must-have social media channel. My conclusion: All good things! Memories raise the bar for quality Snaps.

API 40

API Marketing comScore Video 40

Hootsuite

MARCH 2, 2020

We’ve rounded up the most important Pinterest stats, including proprietary data from Pinterest itself, so you can see how your marketing efforts measure up in 2020. Here are the Pinterest stats you’ll want to pin to your next marketing vision board. See how Pinterest stats measure up against other social media networks and beyond.

Statistics 145

Statistics Marketing HootSuite Advertising 145

Hootsuite

SEPTEMBER 10, 2019

So, what’s an aspiring content marketer to do? In this guide, you’ll learn seven effective ways to conduct social media research for professional, accurate content. For example, you can use them to search a specific website, social network, or online database. Hootsuite and We Are Social Digital Reports.

Research 111

Research Social Media HootSuite Tips 111