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Change or Die | Fast Company

Buzz Marketing for Technology

Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. They started with the crisis in health care, an industry that consumes an astonishing $1.8

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#MyPillStory & the Anti-Baby App: Why Pharma Can’t Afford to Ignore Women’s Health on Social

Talkwalker SM

The birth control pill is one of the pillars of modern female health care and has been for almost 60 years now – so naturally we were curious about how it’s doing on social. Many women shared their own stories about the pill, and soon, online editions of big women’s magazines picked up the story.

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5 Ways to Deal with Seasonal Dips in Search Engine Traffic

Adam Sherk

Major stories that emerge (such as Michael Jackson or the health care debate ) can bring large spikes in search traffic, but it’s common to see the numbers drop after May and not pick up again until September. What Horrible Things Did Time Magazine Do in 1964? Special promotions like contests and giveaways can also be effective.

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Google Living Stories – Just Snazzy Topic Pages or is Google on to.

Adam Sherk

Topic pages consolidate all of a site’s coverage on general, popular subjects such as specific news figures or companies. In looking at the current Living Story examples , one thing that struck me is that news sites will need to be careful not to pick subjects that are too broad to be effective.

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How to develop Thought Leaders

Buzz Marketing for Technology

Link to Original Audio Source Signup for this Podcast Series About Bob Bob Buday is a co-founder of The Bloom Group and has been a researcher, marketing strategist, and writer for consulting and IT companies for 15 years. Prior to launching The Bloom Group, Bob for 10 years was director of marketing communications at CSC Index.

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More Thoughts on Thought Leadership

Buzz Marketing for Technology

Link to Original Audio Source Link to FULL Transcript Signup for this Podcast Series About Bob Bob Buday is a co-founder of The Bloom Group and has been a researcher, marketing strategist, and writer for consulting and IT companies for 15 years. Tags: Content Marketing Thought Leadership. At InformationWeek, the No.

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The Most Overused Buzzwords and Marketing Speak in Press Releases

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk on June 29, 2010 Unique, one-of-a-kind, best-of-breed…blah, blah, blah. We see this type of marketing speak over and over in press releases and promotional materials.