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HubSpot vs. Marketo: Which is Better?

Oktopost

What does this have to do with marketing automation software? Both companies have different strategic paradigms. To make it easier for you to guess, let’s take a look at both platforms and try to determine: HubSpot vs. Marketo: which is the marketing automation platform to rule them all? Ad campaign management.

Hubspot 110
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Building a New Kind of Cruise Community

Waxing UnLyrical

Our team’s goal is to help bring social, mobile and digital to the cruise world – a huge, sprawling, largely analog $38 billion market. Assumption 1: Create content. A year ago we set out to build a travel company and cruise discovery engine, but along the way Cruiseable turned into a travel and cruise publication as well.

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How to Optimize Your Content for Authorship Success

ProBlogger

While AuthorRank hasn’t officially been implemented by Google as a ranking factor, the idea behind it has already been implemented across digital marketing platforms universally. Find people that are influential to your particular field, as well as publications or companies that you admire, to follow. Metadata on Twitter.

Content 54
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Old-Fashioned Organic SEO Wins the Day After Google Penguin Update

Bare Feet Studios

” Our company started building websites in 1996. We have always aimed for best practices: in the code (lean and clean), in the content (direct, honest, informative), in the design (clean user interface, ease of use), and in optimizing for search results. Having duplicate content on the web. Keep reading!

SEO 79
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Are You Writing Intelligent Content? Should You Be?

Waxing UnLyrical

More specifically, structured content is a way of organizing, storing and managing content, breaking it down into easily identifiable modules and then assigning/using metadata tags and automation to publish this intelligent content from a single source to multiple distribution channels.

Content 181
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Everything You Need To Know While Building A Website

BeingOptimist

Choosing a domain name should be done in consultation with an experienced marketing expert as it is important to choose something catchy, memorable and unique. Content Management System (CMS) like WordPress. A content management system (CMS) is a web application that allows users to create, edit and manage their websites.

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eLearning & Deliberative Moments: The present and future of Personal Learning Environments (PLE)

Buzz Marketing for Technology

PLEs are meant to simplify managing these artefacts, creating meaning through aggregation, linking and metadata tagging (eg comments, keywords). Software development companies are keen to make their product or service a nexus of attention. Most ePortfolios are intended for document management, retrieval and presentation.

Web 2.0 165