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11 Common Mistakes That People Make With Their Personal Brands.

Techipedia: Tamar Weinberg

To have credibility, you need to have other people in your field willing and able to testify to your competence. People will expect you to back up your brand with the truth, so when you fail to perform, they immediately begin to question your competence. Rather than stay in your own zone all the time, get out there and meet people.

Brands 236
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Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

Only when the landscaping company mowed down the guy’s vegetable garden and did not rectify the situation seven weeks later did the guy decide to make a public spectacle of the situation. Sure, there are probably a few things you can point out that should work in the company’s favor. How many people really want that?

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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

How does one small hotel possibly compete with these hotel franchises? Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. .&# Is it even possible? We can say that it is.

Hotels 245
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7 Deadly Blog Writing Sins

Techipedia: Tamar Weinberg

In fact, not only does your blog need to stand out from the average ones that are popping up every day, but you also need to compete with established blogs, with their loyal fan bases, that have been around for years. As my company builds out our first blog- there are great tips in here, thank you. Your blog has to be excellent.

Blogger 250
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

5 People Who Broke the Rules of Social Media and Succeeded (Mashable): Real success stories and the experiences learned is the subject of this article. Which Social Media Channels Should You Be Using? The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies.

Marketing 265
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Is Social Media Becoming Boring?

Techipedia: Tamar Weinberg

However, to some, social media is a fleeting trend. That’s because social media marketing experts found success early on since social media relationship building was simply easier. Back then, companies who were engaged were genuinely involved because they wanted to build strong valuable relationships.

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Valeria Maltoni , Online Marketer : Although social media as a set of tools has radically transformed marketing, I do not think it appropriate to use the term “social media marketer.&# People do not want to hear from companies as represented by marketers, they want to hear from other people.