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Industry benchmarks to inform your social media presence

Sprout Social

Industries that publish more posts per average per day were media and entertainment (67), sports (42) and retail (36). Industries that received more engagements than average per day included media and entertainment (1125), sports (965) and software, internet and technology companies (358). Engagements received on brand content.

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Social media management services: 9 agencies your brand should check out

Sprout Social

Agencies may offer this in a variety of ways—it may fall under social media management , or under a dedicated community management service. We’re experts in building employer brands, creating trucking trends, engaging niche communities, and making email open rates climb. But more importantly, we’re good listeners.

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#SproutChat Recap: Using Keyword Search for Twitter & Instagram

Sprout Social

With the sheer volume of social messages posted every second, it’s worth keeping an ear to the ground by using keyword search for phrases that your industry and community are engaging with on a regular basis. With Twitter search operators , social media managers must take advantage of complex search queries to engage with a larger community.

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7 of the Best Social Media Campaigns (And What You Can Learn From Them)

Hootsuite

What Hello BC did: The tourism industry is having a rough year, with air travel down 95% and nearly everyone cancelling their summer vacation plans. It’s hard to spin that into a destination-focused campaign, but provincial tourism authority Hello BC hit the mark with their #ExploreBCLater campaign. Hello BC’s #ExploreBCLater.

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How to Become a Social Media Manager: 18 Experts Share Advice

agora pulse

An experienced digital marketing professional who works with companies to enhance results from Digital Marketing. As a result, either you or a member of the larger community may say something that misses the mark and upsets someone. Ashley Graham : How you plan to connect and communicate with your community on social media is key.

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The Secret Sauce to Shareable Visual Content Your Audience Will Devour

Socially Sorted

Sean Blocksidge from Margaret River Discovery Company has also built a loyal, engaged following by posting one original photo of the Margaret River Region on Instagram every day. Queensland Tourism did just that when it snowed in Queensland (heads up, it never snows in Queensland… it’s bloody hot here in this part of Australia!).

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10 Unique Ways to Use Instagram Guides for Marketing

Hootsuite

Hootsuite’s 7 Instagram Tips For 2021 guide builds off an article published on the company blog ( read it here ). Run a national sports league draft? Create an Instagram Guide that introduces new followers to your company and its values. Shoutout others in your community. Looking for gifts for botanical lovers?

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