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Report: Social Marketing Is More Than Just Likes [Report]

Mindjumpers

Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! The report presents how companies should focus on engaging fans and sharing relevant content in order to successfully manage a Facebook page.

Report 277
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Top 15 Facebook Marketing Obstacles

Firebelly

According to a recent comScore study, 90% of all social media time is spent in Facebook. The company/organization is inherently not interesting. There is no ability to have conversations with their customers. Their real life community can’t be extended into social spaces. This isn’t surprising to me.

comScore 172
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Monetization: Social Network Advertising

Laurel Papworth

Social Media Monetization is becoming THE hot issue in online community chatter. Probably because companies are getting past the “why should we care?&# The challenge is not that Facebook and other social networking sites are underpricing advertising, it’s that the context is different in online communities.

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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. These animations appear on their YouTube channel in various languages as the company expands across the globe.

Airlines 210
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How Smart Brands are DemoCasting in Social Media

Convince & Convert

I am often asked which social networks are best for a particular company or organization. ” This is, of course, because different social platforms attract difference audiences based on the nature of the technology that powers them and the community and content they attract. Comscore data, reported by BI Intelligence.

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This Week in Social Media – 7/24/2013

Social Media Marketing

Most companies focus on customer acquisition and not conversion or retention. Few companies are strategic about content planning and development. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. billion monthly users as of June 30.

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Google+: The New Kid on the Block, but is it Too Little, Too Late?

Techipedia: Tamar Weinberg

We live in a time where we learn more about our friends and family through Facebook updates than through any other form of communication. In June, comScore reported that one out of every six minutes is spent on a social network. Since I use social media to market my company, and myself, I personally am struggling with this feature.

Google 177