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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

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7 Skill Sets for Nurturing Open Community

Convince & Convert

Tweet Guest post as part of the virtual book tour by Maddie Grant and Lindy Dreyer to explore concepts from their new book Open Community : a little book of big ideas for associations navigating the social web. We come from the association industry and for many of us “membership” people, community is old hat. It’s what we do.

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Controlling The Conversation: Strategies To Get People Talking.

Jason Yormark

It’s about the strategies and methods to incorporate in your communities and social spaces to facilitate mutually beneficial conversations. Be Everywhere The first step that any business needs to take is establishing themselves as a company that embraces community. In other words, a community platform that lives on your site.

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Top SocialFish posts of 2010

SocialFish

We have some great stuff in the works, including a new Open Community case study series by Deirdre Reid , and an interview series where we’ll be talking to several top association CEO’s about the ideas in our little book. Community Management Resources. Community platforms do not equal community.

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Build community platforms around real communities of shared interest. Start a community group on Facebook or Ning or MySpace or LinkedIn around the space where your customer does business. Consider the value of hiring a community manager. Check out Twitter as a way to show a company’s personality.

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Dear IT Guy, Can You Actually Use the Tool You're Creating.

Social Media Strategery

The developers are often the most active members of their respective communities and they’re using their own software day after day in the course of doing their jobs. Common Ground – you become a member of the community instead of the guy behind the curtain making changes willy-nilly. Notice anything?

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