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Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters

Idaconcpts

It’s easy, in our web-dependent world, to think that—especially if we’ve been doing this awhile—we know all there is to know about digital marketing. Without further ado, here are today’s top 6 rules of digital marketing. No more one design for the laptop and another for the phone. Content Marketing. Local Marketing.

Marketing 151
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What’s Your Mobile Marketing Strategy?

Small Business Mavericks

Amidst all the hype with social media, there’s a growing trend that sometimes gets lost in the shuffle: Mobile marketing. For many reasons, mobile marketing has been slow to grow in the United States. “Mobile marketing in the US has been hindered by relatively slow adoption compared to the rest of the world. .

Mobile 107
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How to Effectively Bottle Social Media and Product Integration

Convince & Convert

Designed from the ground up to converge social media (the newest of the new) and wine making (the oldest of the old) into one package, include() is an interesting example of crowd sourcing and modern marketing sensibilities. We spend a lot of time as social marketers thinking of ways to get customers to interact socially with products.

Products 139
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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Brian Carroll talks with MECLABS Director of Research Sergio Balegno about the disconnect between social media activity and results in the B2B environment, and concludes that “marketers are expecting way too much too soon.&#

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Conquering Big Industries: My Bulletproof SEO Strategy

Viper Chill

These days I’m spending my time focusing on much bigger (and more competitive markets) and having a lot of success. You aren’t going to rank for ‘internet marketing’ within a few months from scratch, but you may rank for a variation on the term fairly easily.

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Social Media During Emergencies

Akamai Marketing

Another thing that hotels and travel companies should do, is advise visitors to accept local Nixel updates to their smart phones. Today would be a great day to remind people what other activities are available in Hawaii besides the beaches. At the bare minimum, this would keep visitors alerted who aren’t using social media.

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The Converged Media Road to Success

Proactive Report

The smart phone is the next content platform. From news and product information to coupon campaigns and location-based marketing companies can engage consumers wherever they are to influence the buying decision and strengthen customer relationships. 7 Steps to Effective MultiChannel Marketing.

Sysomos 78