Brands Company Hitwise Social Networking 
Mindjumpers
AUGUST 17, 2011
Many businesses going social are not sure how to measure their social media efforts and this makes them question how much to invest online. They have gathered some interesting cases where several companies have decided to examine and analyse the value of a Facebook fan. Brand affinity. million fan base is worth $23.4
The Marketing Blog
APRIL 7, 2010
Both of these studies were conducted by Experian Hitwise , a leader in online competitive intelligence services. Here is a graphic that I prepared on Hitwise study. I write about Social Media and how it is being used as a conversational channel by individuals and organizations. Reference Links 1. searches 2.
Unmetric
SEPTEMBER 9, 2019
Industry benchmarks give you a comprehensive look at the position of your brand in your industry and how you stack up against them. Competitive-set benchmarks give you a definitive look into the position of your brand against your direct competitors whom you compete within your industry. Now, how cool is that? G2Crowd Rating: 4.2.
Adam Sherk
AUGUST 25, 2009
Reach out – You’ve been meaning to get more involved in brand and content awareness building activities such as social media marketing; now’s the time. Research the opportunities and come up with an effective social media strategy. Special promotions like contests and giveaways can also be effective.
Convince & Convert
APRIL 20, 2010
I don’t want to give it all away, but here are some highlights: The Long Tail of Search Queries is Undeniable According to Experian-Hitwise, 56% of all searches are now three words or longer. While this is important for a blog like mine, it’s flat-out critical for e-commerce companies, and others that are blogging for business.
Convince & Convert
FEBRUARY 14, 2012
Ekaterina Walter is a social media strategist at Intel. She is a part of Intel’s Social Media Center of Excellence and is responsible for company-wide social media enablement and corporate social networking strategy. Of the top 10 brands on Pinterest , 9 are lifestyle/retail.
Adam Sherk
MARCH 2, 2010
Most organizations prefer to keep their figures private so I’m not able to share the actual sites but they are all well-known brands. So what percentage of total site traffic came from Twitter and the other social sites? And if social media is bringing in traffic that the sites might not have otherwise received that’s a nice bump.
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