Brands Communities Posterous Retail 
Keyhole.co
OCTOBER 26, 2023
Chanel’s bags, clothes, jewelry, and perfumes might be extravagantly priced, but the luxury fashion brand is a name everyone recognizes. Chanel has gone beyond their niche consumer base and nurtured a widespread community in the realms of fashion and apparel. Here are some of them: Chanel Beauty: 6.1
Adam Cohen
AUGUST 24, 2010
The retailer already tried the leap – they started with the prototypical Facebook page, a couple of Twitter accounts, some user generated content contests. They have a great brand promise around community and customer service, and when they do make the leap they will be unbelievably prepared. Post this to Posterous.
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Convince & Convert
OCTOBER 11, 2013
Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. Jennifer Beechen, WhiteWave @jenbeechen. Listen Now.
Buffer Social
JUNE 6, 2022
In 2021, TikTok user Trinidad Sandoval made a video showing the effects of an eye cream by skincare brand Peter Thomas Roth that went viral on TikTok and Twitter. The retailer said, “The amount that sold within less than a week is equivalent to what would normally sell in six months sold out. People trust people.”
agora pulse
JANUARY 25, 2021
What’s a community manager? And why should community managers have their own special day? Find out more about this special social media role and tips for celebrating Community Manager Day. We’ll look at the role of the community manager throughout history and how it has evolved. Pre-Internet.
The Marketing Blog
JUNE 17, 2008
The key differentiators are that Xtees.com is into ‘screen printing’ and has it own t-shirt brands. Going by Sam’s words ‘Xtees.com is a unique example of a successful online-brand which is continuing to do well without any online marketing efforts’. 1) XTEES is a wild tshirt brand that has some kinda cult in it.
Unmetric
SEPTEMBER 27, 2019
And one metric that surely impresses a viewer is the number of followers a brand owns. So it comes as no surprise that brands all over the world vie for their consumers’ attention to their Facebook pages. So which are the most followed brands on Facebook in 2019 and how did they get there? Top brands on Facebook.
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