Ignite Social Media
JULY 19, 2019
Social media’s impact on the travel and tourism industry continues to grow stronger. Pairing this with the rise of travel blogging and the highly-visual nature of social media, especially Instagram, social networking platforms have transformed into a top destination for wanderlusters and adventure-seekers. Let’s talk.
Pixlee
MAY 24, 2021
Travel and tourism took a major hit in 2020. A report published in May 2020 even estimated the loss of over 100 million jobs in the travel industry (as per the World Travel and Tourism Council). Enter influencers and user-generated content (UGC) – the community-driven method for rebuilding trust in travel.
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Keyhole.co
MARCH 24, 2024
By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. The brand also posts influencer content and shares UGC on TikTok. The vacation rental marketplace doubles down on UGC marketing through its Twitter handle.
Pixlee
MAY 8, 2019
64% of consumers turn to online peer reviews (one type of UGC derived from community-driven marketing) before purchasing. From thank you emails and social media posts to shoppable website galleries and out-of-home media, UGC can be integrated across channels and in every stage of the funnel. How to Uplevel your Social Media Marketing
Pixlee
JULY 3, 2019
This makes Under Armour more relevant to their customers and encourages more UGC that the company can then use later to market their products. Because Old Navy is a lifestyle brand, UGC is the perfect way to promote their retail products by connecting with their customers and staying up to date with the latest trends. Breckenridge.
Talkwalker SM
MAY 19, 2016
User generated content (UGC) is every marketer’s dream, as a creative customer base can be invaluable in spreading a brand’s message and surveys have shown that 93% of consumers find UGC helpful when making a buying decision. For brands, that’s a strong case for leveraging the power of UGC. Here’s what we discovered.
Pixlee
MARCH 13, 2020
To ensure a consistent stream of such content, hotel marketing teams may find it useful to use UGC and influencer marketing platforms such as Pixlee. Did you know that around 82% of travelers follow travel blogs or influencers? interest in all thing tourism-related and closely monitors marketing . She takes an avid .
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