Remove B2B Remove Company Remove Content management systems Remove Social Media
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What the heck are social media consultants and what do they do all day?

Sherrilynne Starkie

Social media consultants are not masters of the dark arts. Companies often call a consultant in because social media is not working. Companies often call a consultant in because social media is not working. A lot of people think of social media as marketing, and it’s an important part.

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The Ultimate List of Social Media Acronyms and Abbreviations

Hootsuite

Real talk: With all the social media acronyms being used right now, it can be hard to understand what’s going on. But if your brand is using social media for business , properly using social media acronyms and social media abbreviations might be part of an effective social strategy.

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B2B Marketers Are Humans, Too

Convince & Convert

The brand wasn’t targeting consumers, but transport companies. So why make a B2B ad that looks like B2C content? The answer is simple: B2B clients are consumers, too (highlight to tweet). Increasingly, B2B brands are taking this maxim to heart. Why should consumers have all the fun? The Value of Video.

B2B 60
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How to Target Users of Specific Software with LinkedIn Ads

Webbiquity SMM

LinkedIn advertising is a powerful channel for any B2B company looking to reach relevant audiences based on their profession. This nice little trick is a unique way for you to reach a B2B audience that you otherwise wouldn’t be able to reach with the same precision. What if you’re not a SaaS company? Sponsored post.

Software 107
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What is a customer journey map and how to make your own [examples included]

Sprout Social

They see your ads, interact with you on social media and explore your website before they buy. To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. What is customer journey mapping?

Examples 104
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HubSpot vs. Marketo: Which is Better?

Oktopost

Both companies have different strategic paradigms. Our basis for a comparison between the two is a list of capabilities for enterprise companies. Marketo was built with a focus on Salesforce CRM users, and to this day the majority of Marketo B2B. Social Media Management. Content Management System (CMS).

Hubspot 110
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How to Start a Successful Blog in 7 Easy Steps

Rebekah Radice

Lots of websites, social media groups and forums. Keep it Relevant – Your domain must tell the story of who your company, industry, or niche is. Make it Memorable – What about you or your company is unusual, striking or extraordinary? Your content management system is equally important.