Convince & Convert

MAY 26, 2010

YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. Create a content ladder to leverage and syndicate your content. " @jaybaer [link] [link] Debi Davis "YouTube is the 2nd largest search engine in the world, and yet video content continues to be under-leveraged."

Social Media 135

Social Media Consultant Video Strategy 135

Webbiquity SMM

JANUARY 16, 2012

Lee Odden defines the key characteristics to consider in terms of “branding, community, SEO, PR, recruiting and taking midshare away from your competition” with your blog including the URL, name, design and navigation. The Blueprint for the Perfect Blog Post (Infographic) by Business 2 Community.

Tools 193

Tools Tips Directory SEO 193

Webbiquity SMM

JANUARY 3, 2011

How can you improve your blog’s position in search engines? Seven Ways to Revive a Neglected B2B Blog by MLT Creative. Inciting Insight: How to make thought leaders think by The Communicator. 6 Ways to Optimize Your Blog for Search Engines by Social Media Examiner. Grow your audience? by MarketingSherpa.

Tips 176

Tips Sysomos SEO WordPress 176

Convince & Convert

MAY 11, 2010

For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate. And if possible, I’d recommend having employees closest to the product (designers, engineers, product marketing, customer service) be the stars of the show, not executives or marketers.

FAQ 139

FAQ Content Consultant Social Media 139

Sprout Social

JULY 26, 2019

While you’d typically use these acronyms in your marketing meetings and communications, they’re equally useful for social media communications, especially if you’re in a relevant niche. B2B – Business to business. CMGR – Community manager. RSS – Really simple syndication or rich site summary. SOV – Share of voice.

Social Media 112

Social Media Software CPM CPC 112

Buffer Social

JUNE 1, 2016

Engineering. That’s the idea behind many engineering-centric social media accounts. For instance, Twitter’s engineering team has its own Twitter account ( @TwitterEng ), sharing product updates, blog posts, and other behind-the-scenes content. Social media is also a great way to recruit more engineers. Let’s jump in.

Social Media 40

Social Media Hubspot Marketing Engineering 40

Webbiquity SMM

JANUARY 15, 2013

SEO for Facebook – New Video Revealed by Search Engine Journal. Adria Saracino points readers to a video produced by Facebook that provides business owners and marketers with tips on how to optimize their Facebook pages for search engines. ” Though targeted at consumer marketers, many of the tips apply to b2b marketing as well.

Facebook 192

Facebook Small Business Advertising Hubspot 192

Webbiquity SMM

JANUARY 5, 2016

The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. Tony Zambito explains why some traditional B2B marketing tactics no longer works—and what does now. J-P De Clerck explains how, in words and pictures.

Content 60

Content B2B Marketing Hubspot 60

Viper Chill

APRIL 26, 2010

That means setting aside time to answer community questions, point people to resources, and find ways to be useful to your audience – whether that’s educating or simply entertaining them. The great thing about Twitter is that anyone can sign up and easily find his “community.&# Use Twitter as your company office hours.

Social Media 80

Social Media Strategy Digg Forums 80

Convince & Convert

SEPTEMBER 21, 2010

All In One SEO Pack Like many bloggers, I utilize the excellent All in One SEO Pack plug-in to optimize posts for search engine rankings. Authority Labs By far my favorite tool for tracking search engine positioning, Authority Labs shows you at a glance whether you’re #4 or #40 in Google, Bing and Yahoo!

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

It’s important to understand the communities you contribute to and to understand the rules of the sites that you target. FriendFeed is a service but it’s also a community. Conclusion Remember that social media communities are real relationships, real conversations, and as such, they should be treated like they are real.

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Hootsuite

JANUARY 13, 2021

B2B: Business To Business. CMGR: Community Manager. Community managers cultivate a brand’s relationships on social media. Not to be confused with social media managers , community managers engage and nurture the company’s community. SEM: Search Engine Marketing. SEO: Search Engine Optimization.

Social Media 145

Social Media List HootSuite Content management systems 145