Convince & Convert

MARCH 18, 2010

link] [link] Social Media Getting Serious… Social Media is about keeping fans, not creating them! link] [link] Ken Banks Getting Serious… Social Media is about keeping fans, not creating them! link] [link] Ken Banks Getting Serious… Social Media is about keeping fans, not creating them!

Social Media 119

Social Media Strategy Consultant Publishing 119

Convince & Convert

JULY 8, 2010

While it’s not that easy with online marketing, for the past two decades, email has been the leading retention marketing tactic, and the channel you can bank on to deliver a predictable revenue stream—provided that you’ve invested in building your own, permission-based list. Why is email such a steady producer? Consumer’s who get it, want it.

RSS 129

RSS Research B2B Consultant 129

Convince & Convert

SEPTEMBER 21, 2010

If Twitter isn't the spot there needs to be a tool that can help on Facebook without breaking the bank! I'm sounding like a physician but in a real sense that's essentially what you're doing to arrive at a proper regimen to ensure social media's contribution to B2B or B2C marketing and ultimately the business' health.

Social Media 157

Social Media Radian6 Strategy SM2 157

Convince & Convert

APRIL 22, 2010

Content Marketing & Thought Leadership Most often used in a B2B scenario, you create and distribute free information snacks so you can sell paid meals down the road. Social CRM The new telephone. “Social media&# will change customer service more acutely than it will change marketing. Whatchew Talking Bout?

Social Media 129

Social Media Social CRM Loyalty Web 2.0 129

Convince & Convert

JULY 13, 2010

It's impossible to have it “nailed&# in this environment… [link] Ken Banks Why the Digital Divide is Death to Your PR Firm [link] by @elizabethsosnow (via @jaybaer) A Must-Read! link] Social Media News Why the Digital Divide is Death to Your #PR Firm [link] by @elizabethsosnow (via @jaybaer) A Must-Read!

Social Media 140

Social Media Strategy Consultant SEO 140

Convince & Convert

SEPTEMBER 20, 2010

I joined it to yell at Wachovia Bank because they were mistreating my wife with inexplicable fees. Was their any distinction in B2C and B2B brands? Was their any distinction in B2C and B2B brands? You certainly covered some great reasons to that point. I always like to tell the story of how I first joined Twitter.

Social CRM 147

Social CRM Twitter B2B CoTweet 147

Convince & Convert

SEPTEMBER 21, 2010

[link] Verizon Friends RT @Emmies: RT @jaybaer: The 39 Social Media Tools I'll Use Today [link] [link] Blue Rare Marketing Great List – The 39 Social Media Tools I'll Use Today | Blogging and Content Creation | [link] [link] burkburk I'm late on this one, but it's definitive. 39 Soical Media Tools.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Convince & Convert

JUNE 16, 2010

Create Demand, Not Messages Success with “social” marketing is becoming less about creating desire, positive sentiment or aspiration among customers. Whether B2B or B2C, customers are buying based on what they need. The Secret Sauce Is Relevance I’m noticing common themes among social media successes like BBVA bank.

Social Media 120

Social Media Strategy Mobile Consultant 120