article thumbnail

What is a UGC Creator and How to Become One in 2023 (ft. Advice from Experts)

Buffer Social

When Lauren Gates started creating user-generated content (or UGC) in January 2023, she had no experience filming or editing videos. What is UGC? User-generated content, also known as UGC, is any piece of media created by regular people to help a brand sell its product or service.

UGC 87
article thumbnail

Dos and Don’ts of UGC Curation 2021 

Pixlee

In today’s digital landscape, user-generated content (UGC) has become more important than ever as 64% of customers will not only value online reviews but will actively seek them out before making a purchasing decision. We’ve come up with a list of dos and don’ts to help guide you through creating an adaptable UGC strategy. .

UGC 88
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Simple Ways to Encourage Your Audience to Create More User-Generated Content

Pixlee

One of the most overlooked practices that can exponentially grow your social media audience (while improving ecommerce metrics) is implementing User-Generated Content (UGC). Not only does UGC create a considerable amount of reach on social media, but it also facilitates a space for audience engagement. Use a UGC Platform.

UGC 52
article thumbnail

9 tips for designing TikTok marketing campaigns (and examples to show them in action)

Sprout Social

Here, you’ll find a sampling of TikTok’s latest trends and example videos you can use for inspiration. Be authentic, stay consistent in your brand voice and values, and humanize your account, if possible. Making sure you look authentic to TikTok without being too deceptive is also key.”. Amplify user-generated content (UGC).

Examples 142
article thumbnail

How User-Generated Content Can Reduce Bounce Rate

Pixlee

Beyond tried-and-true practices, this often missed tool can help you reduce bounce rate – user-generated content (UGC). Ways to Reduce Bounce Rate with UGC. One of the ways to reduce bounce rate is user-generated content (UGC). Share UGC from your happy customers on your homepage and product pages!

UGC 52
article thumbnail

The Brand’s Guide to Getting Verified on Social Media in 2021

Pixlee

When people notice the mark, it shows that you are an authentic entity. Instagram is highly cautious with the process as it wants its users to be able to find and follow authentic accounts. . Harnessing the power of user-generated content (UGC) on your social media profiles is a surefire way to reflect authenticity in your posts.

article thumbnail

Why Community-Driven Marketing is a Long-Term Investment for Growth and Sales

Pixlee

Modern digital lifestyle has consumers yearning for more authentic and relatable interactions and camaraderie with like-minded individuals. It can take a while to gain traction, but taking your time builds an authentic, long-lasting connection between your brand and your customers. Make Use of User-Generated Content (UGC).