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How to Rock TikTok Just Like the Cool Kids Do (and Even Do It Better)

agora pulse

Now, it’s a huge place of opportunity for social media marketers and managers. A lot of social media managers and marketers don’t know what to do with TikTok. Hashtag challenges. According to the hashtag’s page on TikTok , that number has since swelled to more than 335M views.

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Instagram Gets Reel(s) About Going After TikTok

agora pulse

TikTok is a rapidly-growing social media platform. Users who participate in a specific hashtag challenge create their own variations on videos with the same song or audio. Use relevant hashtags that your audience is searching for. Focus on being your authentic self rather than trying to appear perfect all the time. .

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How to Work With the TikTok Algorithm in 2023

Buffer Social

Here are some evergreen tasks to consider as you make your next TikTok: Use relevant hashtags. Three to five hashtags are recommended as the sweet spot for boosting discoverability. Whether it's filming directly within the app or using features like Stitches or Duets , staying native can give you an edge.

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39 Instagram story ideas to boost engagement for your brand

Sprout Social

In a digital world that craves authenticity, bringing your audience behind the scenes can make waves. When I was a social media manager at Shedd Aquarium , nothing said “go viral” like a cute otter or penguin. Add custom birthday hashtag. The same goes for a fun, custom birthday hashtag. Behind the scenes.

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Instagram Live Collaborations: Tips and Examples to Inspire You

agora pulse

It adds to the authenticity. During New York Fashion Week , fashion designers filmed behind the scenes, interviewing top models, collaborators and influencers. It also worked thanks to the use of tagging, collaborative sharing, and hashtag #NYFW that drew in event followers. Social responsibility . more glamorous appeal.

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Authentic marketing myths and tips for getting it right

Sprout Social

Authenticity”—there’s no question that it’s one of the biggest social media buzzwords. But don’t be fooled—authentic marketing is only becoming more important. According to this year’s Sprout Social Index™ , the number one reason consumers follow brands on social is to stay informed about products and services.

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10 Social Media Predictions for 2019

agora pulse

For social media managers this time of year is less about decking the halls with boughs of holly and more about planning for 2019. The social media landscape is changing fast and with tougher KPIs, changing technologies and new techniques, it’s more important than ever to stay ahead of our game. I know it’s tough.