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Navigating Social Crises and Community Building with Ease

Oktopost

In this tell-all episode of Behind the Post, Host Olivia Messina is joined by a social media expert with over a decade of social media experience! Jessica Kalbarczyk , Senior Social Media Manager at Corel , takes the hot seat to discuss strategy, employee advocacy, and community. Meet Jessica.

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Create the Ultimate Social Media Report That Impresses Your Clients (and Boss)

agora pulse

Create the ultimate social media report that can impress clients and colleagues alike by following these tips for social media managers. When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy.

Report 147
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5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

Buffer Social

First is the increased focus on tools to enable sponsored content and improved analytics for tracking its performance. ” Next is younger Gen Z social media managers posting to LinkedIn, which brings a new energy to the platform. How will you be incorporating LinkedIn into your social media strategy in 2024?

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Sprout on Sprout: How to create your own social media video template

Sprout Social

There’s more to social media video production than meets the eye. Those are just a few of the tasks social media marketers must juggle to produce high-performing video content. Today, 66% of social media users say short-form video is the most engaging type of social content.

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B2B Social Media Strategy for a Post-COVID World

Oktopost

To thrive in a post-COVID world, B2B marketers will need to focus more on social media and meet their leads where they’re at. It’s a lot easier to make inroads with fun, uplifting, community-building content. These allow you to gather and analyze data from various social media sources.

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The Complete Guide to Facebook Groups: How to Create a Group, Build a Community and Increase Your Organic Reach

Buffer Social

For example, an advantage that Facebook Pages used to have is the Page Insights , which allows social media managers to understand how their Page and posts are performing. Now, Facebook Groups include built-in analytics, too — Group Insights. Built-in analytics (Page Insights). Call-to-action button (e.g.

Groups 111
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Pinterest 101: What Every Smart Social Media Manager Needs to Know

agora pulse

Find out how to create a content strategy, learn from analytics, and develop an advertising plan in this Pinterest guide. Pinterest Management. Let’s look at the essentials of creating and managing a Pinterest account. Whether you’re managing Pinterest for a client or for your company, this decision is a no-brainer.