How to tap into your brand purpose: Advice from Universal Standard’s Alexandra Waldman
Sprout Social
OCTOBER 14, 2021
When Alexandra Waldman and Polina Veksler launched the first Universal Standard apparel collection in 2015, all 3,000 pieces sold out in six days. In an increasingly crowded ecommerce market, this success is exceptional. Focus on authenticity to drive connections. And so we just really threw ourselves into it.”.
Let's personalize your content