Sprout Social

JANUARY 10, 2024

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. For example, Southwest Airlines’ quick response to a customer complaint about a long bag check line reassured the unhappy client they were committed to serving them as quickly as possible.

Reputation 105

Reputation System Brands Knowledge Base 105

Sprout Social

AUGUST 3, 2023

From content creation to community management, the responsibilities of social teams have expanded significantly. Today, every post is influenced by factors like format, creativity, hashtags, how people engage with it and the ever-changing algorithm. Take, for example, budget airline, Ryanair.

Social Media 90

Social Media Content Airlines Authentication 90

Sprout Social

FEBRUARY 18, 2020

Responding to customers has been shown to lead to stronger brand loyalty among customers. Airlines have some of the busiest social media notifications around and it helps to keep an eye on brand keywords. Because of listening tools, Alaska Airline was able to quickly respond to a customer’s tweets that didn’t directly mention them.

Social Media 136

Social Media Strategy Brands Airlines 136

Keyhole.co

JUNE 19, 2023

If you want to harness the power of social media content for customer success to enhance loyalty, leading to a rise in customer success rates, read on. GoPro The camera company GoPro actively encourages users to share videos taken with their products on social media using specific hashtags. Let’s check out the companies leveraging UGC.

Social Media 52

Social Media UGC Content Loyalty 52

Hootsuite

JUNE 25, 2019

Hashtags like #giveaway, #freebie, #liketoenter, and #commentoenter help to amplify the contest’s reach, too. To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. View this post on Instagram. ????W We have a Tuesday treat for you!

Examples 111

Examples Social Media Instagram Hashtag 111

Sprout Social

AUGUST 22, 2018

This ensures that you effectively “close” any customer concerns, all the while holding you or your team accountable for doing so. We're seeing connectivity issues affecting workspaces, and our team is working on sorting this out as quickly as possible. Our apologies for the interruption to your day.

Twitter 98

Twitter Tips Notification Sentiment 98

Pixlee

APRIL 11, 2017

Branding is a daily commitment to building customer loyalty for the long term. One of the best examples of constant availability is the Royal Dutch Airlines’ Twitter feed. Loews Hotels executes this expertly with its hashtag campaign #TravelForReal. Marketing is a push for a one-time conversion.

Brands 42

Brands Hotels Travel Airlines 42