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Holiday Meta Ad CPM Results

Jon Loomer

I use the Within Marketing Pulse Dashboard to monitor this and they aggregate ad performance data for their partners. While Instagram CPM increased year over year earlier in November, both Facebook and Instagram CPM were down since Thanksgiving compared to the same days in 2022. How did your promotions go?

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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

Even as more states ease restrictions and attempt to return to normalcy, recent data from eMarketer (chart below) shows more Gen Zers are using TikTok than Instagram in the U.S., For context, Instagram’s current active users base is 1B and it’s been around twice as long as TikTok.). Clicks: The number of clicks on your ads.

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Create the Ultimate Social Media Report That Impresses Your Clients (and Boss)

agora pulse

You can create and save customized reports with metrics from 1-5 social profiles; analyze aggregated data charts; automatically send reports every week or month chock full of data, and choose date-to-date comparisons to see how your social media efforts are doing. Select up to five social profiles you want to feature. Get Visual.

Report 147
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How to Do a Facebook Audit in 30 Minutes or Less

Sprout Social

Continuing with Bloomscape as an example, after Googling their brand name, the first page of the search results features their social media profiles from their Instagram and Facebook accounts. Run a search for your most recent ads or use Sprout’s Facebook and Instagram Paid Performance Report in the Performance review section.

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Social Media Definitions: KPIs and Other Valuable Terms to Know

Ignite Social Media

Note: Each network counts a view differently: Facebook and Instagram: 3 seconds for a video in the feed. Cost-Per-Thousand Impressions (CPM): Also called cost per mille, the aggregate cost for one thousand impressions, calculated by dividing the amount spent by the number of impressions and then multiplying by 1000.

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Social Media Marketing Guide: Facebook

Little Web Giants

Everything you need to know about the six most popular social networks for businesses: Facebook, Twitter, LinkedIn, Pinterest, Google+ and Instagram. Recently I won the Biggest Social Geek competition generously hosted by Marin Software , the largest third-party aggregator of paid search spend globally. In today’s post, Facebook.

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The Complete Guide to Facebook Ads Manager: How to Create, Manage, Analyze Your Facebook Ads

Buffer Social

billion people use Facebook every day, and on average, each person spends more than 50 minutes a day across Facebook, Messenger, and Instagram. Facebook right column or Instagram). Delivery: Reach, Frequency, CPM, Impressions, etc. Facebook or Instagram) and placements (eg. That’s a lot of attention!