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AI won’t replace social teams: Here’s why

Sprout Social

“Everyone is still going to want human-to-human interaction—the thing that’s most important about community building— to be driven by an actual person,” Jeff says. And while you can train AI to capture your brand voice or tone, there are other issues at play. Many AI models are trained in the past,” Jeff explains.

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Socialnomics Book Review | jasonyormark.com

Jason Yormark

Most people with a pulse can tell you that Facebook and Twitter are all the rage, but Socialnomics drives it home with detailed examples from organizations that have embraced social media and found huge success (Obama’s campaign detailed in Chapter 4), to companies that have missed the boat (see Hasbro’s Scrabble incident in Chapter 7).

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Confessions of a CKO: What I Should Have Done

Buzz Marketing for Technology

content management, with simple, intuitive tools, personalized processes and one-on-one personal effectiveness training taking over in priority from complex, one-size-fits-all intranet tools, portals, productivity software, and undifferentiated training. Track and aim to halve the aggregate amount of non value added time.

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How To Start A Newsletter

Buffer Social

From his breakdown, we can gather that there are two main categories of newsletters: Curated content : These newsletters aggregate existing content from several platforms and around the web for a specific niche. Here are some ways newsletters do that: Sponsors : Partnering with relevant brands or companies can bring in sponsorships.

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Social Pros 29 – Lauren Vargas, Aetna

Convince & Convert

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. I am Jay Baer joined as always by my esteem-able co-host, the CEO of data driven social media management company Argyle Social , Mr. Eric Boggs.

Radian6 113
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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

To succeed, they need to do the following well: Data analysis Provides holistic strategies to clients Training, presenting, and research Relationship-building and networking Outreach to online users and bloggers A social media marketer’s job never ends. They usually work 70 hour weeks and need to be extremely flexible.

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Connecting 2 the World

Buzz Marketing for Technology

For many organizations, this means a change in how they are training, when they are training, how they compensate for training (i.e. perhaps paying for a training program every two to three years might change to giving "study time" 2 hours a week), and how workers are being evaluated.

Skills 184