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How LinkedIn Has Transformed The Businesses of These 3 Entrepreneurs

Buffer Social

People often think of LinkedIn as the place to go for personal career growth but it can also be an incredible resource for growing your company. Especially if you’re a small business owner whose personal brand is closely linked to your company mission, LinkedIn shouldn’t be ignored as part of your social media strategy.

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October Marketing Updates: losing likes, a less creepy ‘gram and an awesome acquisition… mazel!

Oktopost

Marketers are always looking for new ways to engage and depending on your audience a well-curated Spotify playlist may be something to add to your repertoire. Subscribe to “B2B Marketing Now” to stay up to date ! Our fellow Israeli-founded companies Outbrain and Taboola are joining forces! It’s early 2020.

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4 Tips for Honing Your Content to Reach Gen Z

Convince & Convert

2015 was the year of tracking and analyzing the buyer experience and mapping the customer journey. Digitally inspired companies such as Tahzoo specialize in creating roadmaps for companies who are looking to understand their customer’s entire journey in order to drive targeted content. highlight to tweet). Journey Mapping.

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5 Proven Strategies for Improving Your Social Media Engagement

Oktopost

While the B2B world is a little more serious-minded than its counterpart, it’s definitely had its fair share of funny moments. There are rainbows, unicorns, anthropomorphized animals…everything you wouldn’t expect to see in a B2B campaign. Vince Vaughn, along with the cast of the new-for-2015 movie Unfinished Business.

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Marketing Financial Services: Balancing Compliance with Charisma on Social Media

Oktopost

We curate our feeds and, for the most part, decide who will get that free and regular access to us. A staggering 82% of Gen Z (that’s 1996-2015 for those not up-to-date on their gens) say they find brands that use real photos of their customers more trustworthy. Besides paid ads, our feeds unravel at our discretion.

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23 Outstanding Social Media Marketing Guides

Webbiquity SMM

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. ” B2B Social Media Marketing Guides. do that for me?”

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36 Sensational Social Media Stats and Facts

Webbiquity SMM

Though social media marketing has become ubiquitous, most companies and brands still struggle to achieve their desired results. 90% of companies now use social media for business—yet most aren’t certain it adds value to the bottom line, and more than 60% have trouble assessing its impact or turning metrics in actionable ideas.