Techipedia: Tamar Weinberg

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How LinkedIn Endorsements Can Work for Your Small Business

Techipedia: Tamar Weinberg

And now new data indicates that LinkedIn is more popular than ever with small business professionals, making it a free and valuable resource for growing and promoting your business, particularly through the use of a new feature called Endorsements. This post was submitted by Sarah Levy of MerchantExpress.com.

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How to Hire Your Social Media Marketing Partner

Techipedia: Tamar Weinberg

Companies usually discover they have some, but not all, of the necessary resources in-house. Flexibility is definitely an advantage; a possible disadvantage, not likely with the other three options, is that you could wind up with a team comprised of several outside and independent resources. Are their resources in-house?

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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

by Tamar Weinberg on January 19, 2010 Share This is a guest post by Samir Balwani , the founder of Training Social , a resource for those interested in social media training. This inherent cost needs to be included in any equations you make when allocating resources. Is Social Media Worth it for You?

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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

According to 3dcart CTO Jimmy Rodriguez, the 3dcart software customer support forums have cut the customer service burden by as much as 10 percent, saving support resource time to focus on pressing issues. As a result, it requires a much larger resource library to keep customers up to speed.

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Looking Back on the Year of the Panda: Google Algorithm Changes

Techipedia: Tamar Weinberg

She writes for an online resource that gives advice on topics including phone systems to small businesses and entrepreneurs for Resource Nation. If you follow the rules and optimize your website correctly, you have just as much a chance to be seen as any other business. Like this post?

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

After all, spending time, money, and other precious resources on social media marketing before you have an understanding of what it can do for you is kind of like putting the cart before the horse (not advisable). Sharing also gets people to share back, and gives you access to resources and links that could become invaluable to you.

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9 Actionable Ways To Prove & Track Your Social Media

Techipedia: Tamar Weinberg

Like any other form of marketing, if we want the budget and resources to pursue it then we need to prove its worth. By itself, social media is a good resource but when used with other marketing it is great! However I’ve spotted a disturbing trend amongst many marketers who utilize social media; they don’t know how to track it properly!