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Is Your Business Ready For Mobile Marketing?

yMarketingMatters

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. Mobile use is disrupting the way people engage with brands. And if we don’t optimize for mobile?

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10 ways the Sprout Social mobile app lets you manage social from anywhere

Sprout Social

There are few professions that require people to always be on the way social media marketing does. Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Publish content from anywhere.

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Embrace Change

Jon Loomer

It was the only way to run ads to mobile devices. The first custom audience was for your email list. Just a single column of email addresses. Remember Partner Categories? You could target people who owned a certain car, bought a specific brand of shoe, or were in the market for a home. Remember FBX?

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What Is KakaoTalk? The Mobile Messaging App on the Rise

Hootsuite

Not only is KakaoTalk safe, but it might be essential in your digital marketing plan. It’s a free mobile service that offers text messaging, voice and video calls, group chats and more. Your KakaoTalk marketing campaign might extend far beyond South Korea. What is KakaoTalk? How can you use KakaoTalk for business?

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Mobile apps are a waste of time for associations.

SocialFish

I’ve been thinking about this a lot lately, and my thinking has been influenced by research, including the September Pew Internet report on “The Rise of App Culture,&# and a r eport on global mobile statistics from MobiThinking. I believe that associations need to get mobile right, and fast. Here are five reasons why.

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3 Ways To Improve Mobile Email Marketing

Small Business Mavericks

Chris Crum recently shared what not to do in mobile email marketing on WebProNews. This is important, because mobile is how many of us read our emails and respond to them. Another problem is the way email piles up so fast you forget what came in, right? It usually depends on if you are giving or receiving.

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Grow Your Business With Facebook Marketplace: Guide + Tips

Hootsuite

Businesses can tap into advanced personalization, create mobile-friendly listings, and build ad campaigns. You can access Facebook Marketplace in the Facebook mobile app and on desktop: On mobile, tap the three vertical lines in the bottom right corner of the screen. The platform receives around a billion monthly visitors.

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