The Social Media Incubator

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4 Concepts Your Online Marketing Should be Ready for in 2015

The Social Media Incubator

As Facebook’s organic reach continues to shrink, online marketers are flocking to buy ads in order to get messages to their target audience. Apps Facebook Google Google+ / Google Plus Internet Marketing 101 Mobile Marketing Online marketing Public Relations Search Engines SEO Social Media Social Media for Business Social Media Tips Strategic Social Media Twitter 2015 2015 social medi

Unsubscribe from Your Junk Emails with an Email Subscription

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Now don’t forget to add SMI to your rollup… Online marketing Online Shopping Social Media email subscriptions junk email organize email unroll.me Are you still unconsciously deleting junk emails or subscriptions every week? Every day? Well there is a quick and easy fix to organize all of your email subscriptions, including ones you don’t even know about. The answer? Unroll.Me

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Now Might Be the Time to Switch from Internet Explorer

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Most business web users, however, can benefit from getting rid of Internet Explorer and picking one of the several alternative web browsers on the market. Internet Safety Online marketing Website Development Internet Explorer internet security web browsers If you are still using Internet Explorer, you might want to consider replacing it with a better web browser – and soon. Opera.

Have You Considered Segmenting Your Social Media Marketing Channels?

The Social Media Incubator

Mention social media marketing and most people think of Facebook and Twitter. It’s true that Facebook and Twitter receive a lot of visitors each day, but that doesn’t make them the biggest players when it comes to social media marketing. If you deal in any of those niches, then you may well find that Pinterest is the best social media channel in which you should market.”.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls

Three Things New Video for Instagram Can Do For Your Business

The Social Media Incubator

More and more businesses are beginning to experiment and fully engage in Instagram as a useful online marketing tool. Facebook Mobile Apps Mobile Marketing Mobile Tips Social Media Strategic Social Media Twitter creativity engagement instagram Online marketing Yesterday, June 20, Facebook announced its photo sharing app Instagram would be adding a video feature. Show Off.

How Often Should You Post Social Media Updates?

The Social Media Incubator

Internet Marketing 101 Online marketing Social Media Social Media for Business Social Media Tips Facebook Google how often should I post LinkedIn social media posting frequency social media posts social media tips Twitter Keep in mind that all social media is different. Facebook and Twitter are very different from Google+ and LinkedIn. Facebook is a little different.

Putting Out Social Media Fires

The Social Media Incubator

Social media can help  increase your reach  to more consumers and it’s a valuable part of your integrated marketing strategy, as long as you use the right channels for your audience Social media can be a high-risk, high-reward strategy. It’s important to protect your company image reflected within your social media. Crisis. Let’s look at the three most common: Preventable crisis.

Social Media Impacts a Pet Grooming Business

The Social Media Incubator

Facebook Online marketing Online Reputation Management Public Relations Social Media Social Media for Business Social Media ROI social media for business Many businesses in varying industries wonder what, if anything, social media can do for them, and every industry is different when it comes to forming a social media strategy. Post by Noah’s Memorial Classic.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations

5 Tips for Creating Engaging Social Media Content

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Online marketing Social Media Social Media for Business Social Media Tips Strategic Social Media business online engagement social media engagement Social Media Plan social media strategy Social media for business shouldn’t be implemented just for the sake of having social media. Knowing what kinds of content can engage your audience is key to successful social media. So Tutorials. Humor.

7 Things to Do to Improve Your LinkedIn Profile

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You can list multiple titles, such as “Branding Specialist and Consultant, Online Marketing Expert and Author.” LinkedIn Online marketing Social Media Optimization self-branding Many businesses and their employees look for guidance when it comes to setting up and improving their LinkedIn pages. LinkedIn can help individuals and businesses get connected within their field.

Who Won the Super Bowl of Advertising?

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If we’ve learned anything here, it’s that the best marketing strategies appeal to a wide audience and make a special connection. In the Media Online marketing Public Relations Social Influence Viral Videos best super bowl commercial budweiser super bowl commercial mcdonalds super bowl commercial super bowl xlix We take a look at who, what, and why. Best Commercial. story.

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Chevrolet Brilliantly Embraces Chevy Guy’s “Technology and Stuff” Blunder

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Chevy has also brilliantly incorporated the phrase into much of their marketing. In the Media Online marketing Online Reputation Management Public Relations Social Media Social Media News Strategic Social Media Chevrolet Chevy guy Integrated Marketing World Series On Wednesday, Oct. 29, the San Francisco Giants defeated the Kansas City Royals to win the 2014 World Series.

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Did President Obama Kill the Automated Tweet? | The Social Media.

The Social Media Incubator

home about smi learning lab contact SMI is powered by seasoned professionals from C.E.L. Public Relations and Small Business Mavericks C.E.L. Public Relations Small Business Mavericks Loading Quotes. scan or click the QR code to see the packages we offer Did President Obama Kill the Automated Tweet? The event on Sunday saw Twitter friends connecting and sharing around a common, emotional event. 

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them

The Pros and Cons of the Top Web Browsers

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Internet Marketing 101 Online marketing Search Engines Website Development Firefox Google Chrome Internet Explorer Safari web browsers website updates What web browser do you use? Do you frequently have problems viewing websites or updating your own site? These issues can stem from using an outdated web browser. Over the last few years, the popularity of the web browsers has shifted.

How To Engage With Businesses on Social Media

The Social Media Incubator

Here are a few tips on how to engage with other businesses in your B2B marketing social media strategy. Having social media pages is more than just getting your company name out there and seen by more people. It also serves as a way to find more customers and drive sales. Follow your past, present and prospective customers.  Stay social.  Be proactive with your content and have plenty of it. 

5 Writing Tips For Better School Websites

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Blogging Tips Internet Marketing 101 Online marketing Public Relations education website tips engaging stakeholders website tips writing for websites Photo by Krista Reynolds, Never Miss a Moment. Have you been tasked to write all or a portion of your school’s website copy? Do you have pages of content and are struggling with what really needs to be on the website?

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Are Personas a Good Approach in Social Media?

The Social Media Incubator

Are personas a good marketing tactic in the era of social media? All of these are marketing “personas” ( as obviously wolves, geckos and ducks can’t speak on their own !). But in the age of social media, where marketing is much more transparent and the message has become a conversation…are personas still a good marketing idea for business? What do you think? 

Audi Ireland Runs Risky Twitter Campaign

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In the Media Online marketing Online Reputation Management Public Relations Social Media Social Media for Business Social Media News Strategic Social Media Twitter YouTube audi ireland social media campaign women driversphoto courtesy of Flickr. One quick glance at Audi Ireland’s Twitter activity recently could have had many in an uproar. Audi Ireland (@audiireland) April 27, 2015.

Tips for Branding a Company Pinterest Page

The Social Media Incubator

It seems to be that more and more businesses are adding Pinterest to their online marketing strategy. Online marketing Pinterest Social Media Social Media for Business Social Media Tips Strategic Social Media brand branding Pinterest for Business strategy It’s important that your Pinterest page represents your brand the way the rest of your social media does. Pinterest

Branding Your Company LinkedIn Page

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Don’t waste a great marketing opportunity like LinkedIn to drive people to your website and to show people what your business can do for them. LinkedIn Online marketing Public Relations Social Media Social Media for Business Social Media Tips Strategic Social Media brand voice branding broken links engages the customer outdated information Let people know who you are.

How To Get the Most Out of Your Company LinkedIn Page

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There are plenty of ways to get your content out on social media, but LinkedIn is becoming a key component for B2B marketing and engagement. LinkedIn Online marketing Public Relations Social Media Social Media Tips branding social media tips strategy Having a company LinkedIn page is becoming a growing and critical trend in the social media strategies of businesses.

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How Many Social Media Accounts is Enough?

The Social Media Incubator

You should know what you want out of your social media marketing and have specific goals established that you can measure. In January 2102, large companies averaged 178 corporate-owned social media accounts.  We don’t know how many social media accounts these companies have today, but we’re guessing the number is probably higher, if it has changed at all.

Is Google+ the Next Big Social Media Site for Business?

The Social Media Incubator

Everyone thought he was nuts at the time, but he was right – and the future wasn’t 50 years down the road…it is happening now.  By the end of this year, smartphones will account for 50% of all cell phones in the US.  &# The cloud&# has entered popular vernacular, and of course, the tablet market is going strong as well. Google+ is getting a lot of attention right now due to the “rivalry&# between Google and Facebook, which is heavily partnered with Microsoft.  Melberg has recognized Google for upping the competition. have more to worry about.

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Gallup Poll: Social Media Doesn’t Influence Purchases

The Social Media Incubator

This may sound like bad news for businesses who have invested time and money in social media marketing efforts, but it’s important to look at the details of this poll before panicking. Social media will not always lead to direct sales, but it is to be used as a tool in an integrated marketing approach in order to influence consumers. As we’ve always said, social media needs to be integrated into everything you do in marketing.” photo courtesy: Getty Images. Are consumers really influenced by content they see on social media?

For Marketing Success – Fish Where the Fish Are!

The Social Media Incubator

This had our Marketing Maverick and Social Media Strategist, Caroline Melberg , thinking recently about how similar fishing and marketing really are.  “ If you want to catch more fish, you’ve got to fish where the fish are! &# she exclaimed this morning. Springtime in Minnesota means fishing’s season opener (the lakes have finally thawed!)

Social Media Facts for Business Owners

The Social Media Incubator

When you are marketing your business today, you need to place yourself where your potential customers are spending the most time. &#. “‘ I can see how social media will work for <fill in the blank … a company not like mine>, but it certainly won’t work for MY type of business!’  ’  I can’t tell you how many times I’ve heard a business owner express this, hoping that I’ll agree with him or her “, said Social Media Strategist Caroline Melberg.   “ The fact of the matter is, there are very few businesses that social media won’t work for. 

Twitter Adds Tagging and Multiple Photo Sharing

The Social Media Incubator

Apps Mobile Apps Mobile Marketing Social Media Social Media Education Social Media News Twitter Twitter features Photo via Twitter Blog. Twitter has continued it’s growth and sharing features in today’s social media world. On March 26, Twitter announced they were rolling out two new features in order to make Twitter pictures more social. Tag  your friends.

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Staying on Top of the Mobile Takeover

The Social Media Incubator

Data released by market research firm eMarketer earlier this year reveals consumers made $25 billion in purchases last year through their smartphones and tablets, an increase of 81 percent over the previous year. Market research firm IDC also expects tablet computers will outsell laptops in 2013 according to a recent Los Angeles Times Business article. Why should businesses have RWD?

Keeping Your Social Media Strategy Out of This World

The Social Media Incubator

There are some simple basics for keeping your social media campaign a vital part of your online marketing, such as knowing your audience and posting at high engaging times of the day. Facebook Online marketing Social Media Social Media for Business Social Media Tips Strategic Social Media Twitter Google Trends Robin Thicke SEO social media campaign social media strategy Analyze.

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Use Caution When Using Online Images

The Social Media Incubator

The world today is all about being visual, so online marketers don’t really have an option when it comes to using images or not. Blogging Tips Online marketing getty images online images If you have a website or blog, especially one used for commercial use, you probably use your fair share of images. It’s very easy to use Google to find an image you need.

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Tag Brands in Your Facebook Photos

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Or is it a smart marketing move? Facebook In the Media Internet Marketing 101 Online marketing Rules & Regulations Social Media ROI Social Media Tips public relations social media social media news branding brands on Facebook C.E.L. CEL PR facebook photos Facebook tagging marketing tools media realtions Social media as business tool social media becoming mainstream social media sites tag brands Facebook tag brands in photos tag my photos tagging brandsTaking a photo to post on Facebook? Say “( Kraft ) cheese!&#. Read more details.

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How to Measure Your Facebook Ad ROI

The Social Media Incubator

It’s no surprise to hear us say that it’s important to track and measure anything you do online – it’s a key philosophy behind all effective, integrated online marketing. If you can’t measure success, then you don’t know when you’ve achieved it. There’s no area where that’s more true than in Facebook advertising. They’re not.

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Google Wallet: Pick Up the Check in a New Way

The Social Media Incubator

Google In the Media Mobile Marketing Online marketing Social Media Tips social media news branding C.E.L. CEL PR Facebook google beta testing Google offers Google Wallet marketing tools media realtions new google feature pay by credit on phone pay pass on smart phone pay with phone social media Social media as business tool social media becoming mainstream social media sites

How Long Should My YouTube Video Be?

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Internet Marketing 101 Online marketing SEO Social Media Tips Viral videos YouTube length of my YouTube video social media strategy social videos video length web video length web videosThis is a question we hear a lot as we talk with clients, and with good reason.  “I t’s an exciting new medium that brings guaranteed engagement and tremendous amounts of sharing. &#.

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Google Gets Friendlier Every Day

The Social Media Incubator

Google Online marketing SEO Social Media Tips social media +1 plus one Search engine optimization search ranking improvement social authorityWell, at least more social.  Further evidence that Google is making search more social comes in the form of their new “plus-one” button, which according to Google is short-hand for telling your social connections, “ Hey, this is pretty cool!

Social Media is a Helpful Tool – But NOT Behind the Wheel!

The Social Media Incubator

home about smi learning lab contact SMI is powered by seasoned professionals from C.E.L. Public Relations and Small Business Mavericks C.E.L. Public Relations Small Business Mavericks Loading Quotes. scan or click the QR code to see the packages we offer Social Media is a Helpful Tool – But NOT Behind the Wheel! One of its greatest features is its accessibility. Read the article.

Meerkat Adds New Element to Social Media Marketing

The Social Media Incubator

One thing is guaranteed: it is an app that brands and online marketers will be keeping their eyes on. Apps Internet Marketing 101 Mobile Apps Mobile Marketing Online marketing Public Relations Social Media Social Media for Business Social Media News Twitter apps live video meerkat video streaming No, not that critter found in the plains of South Africa. How it works.